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Book
Conference
Advertising Conference (1955 : University of Michigan)
Title
The changing consumer : advertising conference proceedings, May 13, 1955 / Edmund Wooding, editor.
Publication Info.
Ann Arbor, Mich. : Dept. of Journalism, College of Literature, Science and the Arts, University of Michigan, 1955.
Item Status
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Call No.
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OPAC Message
Public Note
Gift Note
Moore Stacks
HF5801 .M5 1955
Available
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Description
ix, 108 pages : illustrations ; 24 cm
Note
"Contributed papers."
"Sponsored by the University of Michigan, Department of Journalism, School of Business Administration, College of Architecture and Design."
Subject
Advertising.
Advertising.
Consumers.
Consumers.
Genre/Form
Conference papers and proceedings.
Conference papers and proceedings.
Added Author
Wooding, Edmund.
University of Michigan. Department of Journalism.