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Book
Author
McCarty, John A.
Title
Choices II : manual for the Choices II program for use at George Mason University / prepared by John A. McCarty.
Publication Info.
[Va.] : [George Mason University], [between 1990 and 1999?]
Call No.
HC110.C6 .M35 1990z
Location
Moore Reference Room
Item Status
Location
Call No.
Status
OPAC Message
Public Note
Gift Note
Moore Reference Room
HC110.C6 .M35 1990z
Available
---
Description
47 leaves : illustrations ; 28 cm
Note
Manual to assist in using the computer program and database called Choices II, New Simmons study of media and markets.
Title from cover.
Prepared by a professor in the School of Management at George Mason University.
Subject
Market surveys -- United States -- Statistics -- Databases -- Handbooks, manuals, etc.
Market surveys.
United States.
Statistics.
Databases.
Genre/Form
Handbooks and manuals.
Subject
Mass media -- United States -- Statistics -- Databases -- Handbooks, manuals, etc.
Mass media.
Marketing research -- United States -- Statistics -- Databases -- Handbooks, manuals, etc.
Marketing research.
Consumers -- United States -- Statistics -- Databases -- Handbooks, manuals, etc.
Consumers.
Genre/Form
Statistics.
Subject
Readership surveys -- United States -- Statistics -- Databases -- Handbooks, manuals, etc.
Readership surveys.
American periodicals -- Circulation -- Statistics -- Databases -- Handbooks, manuals, etc.
American periodicals -- Circulation.
Genre/Form
Handbooks and manuals.
Added Title
Choices two
Choices 2