Description |
1 online resource |
Series |
Understanding China
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Understanding China (Springer (Firm))
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Bibliography |
Includes bibliographical references. |
Summary |
This book offers an in-depth analysis of the roles and strategies of subsidiaries of American multinational companies (MNCs) in Taiwanℓ́ℓs IT industry. Based on semi-structured interviews with 16 managing directors of the different foreign-owned subsidiaries and 100 functional unit managers, the authors investigate (1) the roles of functional units in evaluating strategy formulation and change in foreign subsidiaries; (2) the factors that determine strategy formulation and change in foreign subsidiaries and their functional units; and (3) the linkages between cross-functional units. The research underscores the view that MNCsℓ́ℓ strategies are composed of assorted heterogeneous elements. |
Local Note |
eBooks on EBSCOhost EBSCO eBook Subscription Academic Collection - North America |
Subject |
Corporations, American -- Taiwan.
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International economics. |
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Information technology industries. |
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Business strategy. |
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Economic systems & structures. |
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Market research. |
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BUSINESS & ECONOMICS -- Exports & Imports. |
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BUSINESS & ECONOMICS -- International -- General. |
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BUSINESS & ECONOMICS -- International -- Marketing. |
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POLITICAL SCIENCE -- International Relations -- Trade & Tariffs. |
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Corporations, American |
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Taiwan |
Added Author |
Kim, Young-Chan, author.
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ISBN |
9783319320281 (electronic bk.) |
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3319320289 (electronic bk.) |
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9783319320274 |
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