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Bestseller
BestsellerE-book
Author Chen, Piji, author.

Title US firms' business competence in the Taiwanese IT industry / by Pi-Chi Chen, Young-Chan Kim.

Publication Info. Switzerland : Springer, [2016]

Item Status

Description 1 online resource
Series Understanding China
Understanding China (Springer (Firm))
Bibliography Includes bibliographical references.
Summary This book offers an in-depth analysis of the roles and strategies of subsidiaries of American multinational companies (MNCs) in Taiwanℓ́ℓs IT industry. Based on semi-structured interviews with 16 managing directors of the different foreign-owned subsidiaries and 100 functional unit managers, the authors investigate (1) the roles of functional units in evaluating strategy formulation and change in foreign subsidiaries; (2) the factors that determine strategy formulation and change in foreign subsidiaries and their functional units; and (3) the linkages between cross-functional units. The research underscores the view that MNCsℓ́ℓ strategies are composed of assorted heterogeneous elements.
Local Note eBooks on EBSCOhost EBSCO eBook Subscription Academic Collection - North America
Subject Corporations, American -- Taiwan.
International economics.
Information technology industries.
Business strategy.
Economic systems & structures.
Market research.
BUSINESS & ECONOMICS -- Exports & Imports.
BUSINESS & ECONOMICS -- International -- General.
BUSINESS & ECONOMICS -- International -- Marketing.
POLITICAL SCIENCE -- International Relations -- Trade & Tariffs.
Corporations, American
Taiwan
Added Author Kim, Young-Chan, author.
ISBN 9783319320281 (electronic bk.)
3319320289 (electronic bk.)
9783319320274