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Subjects (1-2 of 2)
Database marketing.
1
Bestseller
In data we trust : how customer data is revolutionizing our economy
Bloching, Björn.
New York ; London : Bloomsbury Publishing, 2012.
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Perspectives on promotion and database marketing : the collected works of Robert C Blattberg
Blattberg, Robert C., 1942-
Singapore : World Scientific, [2010]
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