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Bestseller
BestsellerE-book
Author Christensen, Jens, 1947-

Title Global Experience Industries : the Business of Experience Economy.

Publication Info. Santa Barbara : Aarhus University Press, 2009.

Item Status

Description 1 online resource (454 pages)
text file
Summary The experience economy is a fourth economic field, different from commodities, goods and services. Experiences are an economic value that is added to a product or identical with a product. When you buy an experience, you pay to spend time enjoying a series of memorable events that a company stages to engage a customer in a personal way. Fueled by an expanding global and digital economy, the experience dimension has moved into a predominant place since the 1990s. In developed countries, people have become richer and more individualized, and with all their basic material needs being met they focu.
Bibliography Includes bibliographical references (pages 415-425) and index.
Contents Experience Industries -- Megatrends -- Tourism -- Sports -- Publishing -- Audiovisuals -- Games -- Design -- Family and Religion -- Sex and Drugs.
Local Note eBooks on EBSCOhost EBSCO eBook Subscription Academic Collection - North America
Subject Customer services -- Economic aspects.
Customer services.
Experience -- Economic aspects.
Experience.
Service industries -- Economic aspects.
Service industries -- Economic aspects.
Service industries.
Cultural industries -- Economic aspects.
Cultural industries.
Globalization -- Economic aspects.
Globalization -- Economic aspects.
Genre/Form Electronic books.
Other Form: Print version: 9788779344327
ISBN 9788779347434
8779347436
9788779344327
8779344321