| Description |
1 DVD (46 min.) : sound, color ; 4 3/4 in. |
| Physical Medium |
polychrome |
| Description |
digital |
|
optical |
|
video file |
|
DVD video |
| Note |
Repackaging date: 2007 |
| Credits |
Producer, Bim Enström ; camera, Jacek Machula. |
| Summary |
This program shows Ingvar Kamprad, IKEA's founder, and a handful of colleagues during their 10-day trip across Moscow Oblast and out-lying regions, revealing the political and logistical challenges that must be overcome to solidify a domestic supply chain and make IKEA Russia profitable. Victory depends on sweet-talking, arm-twisting, and impromptu brainstorming. |
| System Details |
DVD. |
| Language |
Portions in other languages with English subtitles. |
| Subject |
Kamprad, Ingvar.
|
|
Kamprad, Ingvar. |
|
Ikea (Firm)
|
|
Ikea (Firm) |
|
Furniture industry and trade -- Russia.
|
|
Furniture industry and trade. |
|
Russia. |
|
Export marketing -- Sweden.
|
|
Export marketing. |
|
Sweden. |
| Genre/Form |
Video recordings.
|
|
Video recordings.
|
| Added Author |
Enström, Bim.
|
|
Films for the Humanities (Firm)
|
| Added Title |
Comrade Kamprad |
|
Title on container and disc label: Comrade Kamprad : IKEA goes to Russia |
|
IKEA goes to Russia |
| Music No. |
FFH 37312 Films for the Humanities & Sciences |
|
37312 Films for the Humanities & Sciences |
|
37312-KS Films for the Humanities & Sciences |
|
