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Bestseller
BestsellerE-book
Author Roulet, Thomas (Thomas J.), author.

Title The power of being divisive : understanding negative social evaluations / Thomas Roulet.

Publication Info. Stanford, California : Stanford Business Books, an imprint of Stanford University Press, [2020]

Item Status

Description 1 online resource : illustrations
Physical Medium monochrome
Description text file
Bibliography Includes bibliographical references and index.
Contents Introduction : a framework to understand negative social evaluations -- Where it all begins : understanding the antecedents of negative social evaluations -- Resisting hostility : resilience to negative social evaluations -- Going beyond resilience and capitalizing on negative social evaluations -- Practical implications for individuals, organizations, and society.
Summary "How can hostility lead to a new customer base? How can scandal and controversy be a catalyst for organizational change? Where can contested industries and stigmatized occupations find positions of strength for growth and performance? Thomas Roulet provides a theoretical framework for understanding the advantage in divisiveness. Apple, Volkswagen, Investment banking, and big tobacco all deal with their own forms of negative social evaluation, to varying impact, as illustrated in this new book"-- Provided by publisher.
Local Note eBooks on EBSCOhost EBSCO eBook Subscription Academic Collection - North America
Subject Management.
Management.
Business enterprises -- Public opinion.
Business enterprises -- Public opinion.
Business enterprises.
Industries -- Public opinion.
Industries -- Public opinion.
Industries.
Occupations -- Public opinion.
Occupations -- Public opinion.
Occupations.
Evaluation -- Social aspects.
Evaluation.
Social aspects.
Stigma (Social psychology)
Stigma (Social psychology)
Genre/Form Electronic books.
Electronic books.
Subject Stigma.
Other Form: Print version: Roulet, Thomas J. The Power of Being Divisive : Understanding Negative Social Evaluations Redwood City : Stanford University Press,c2020
ISBN 1503613909
9781503613904 (electronic book)
9781503608207 (cloth)