| Description |
1 online resource (viii, 118 pages) : illustrations |
| Physical Medium |
polychrome |
| Description |
text file |
| Bibliography |
Includes bibliographical references. |
| Summary |
In today's age of extraordinary technological development, the mass media industry must constantly innovate and adopt emerging concepts to keep up with the demand of online visibility and prominence. Interactivity is a distinguishing feature of the current online environment, and is a necessity in maintaining relevance in digital media sphere. The growing impact of new media technologies and the resulting pressure on mass media organizations to incorporate more audience involvement have made interactivity a particularly sought-after phenomenon throughout the industry. The prominence of online i. |
| Contents |
Intro; Contents; List of Figures; List of Tables; Acknowledgements; Preface; Chapter One; Chapter Two; Chapter Three; Chapter Four; Chapter Five; Chapter Six; Chapter Seven; Chapter Eight; Chapter Nine; Chapter Ten; Chapter Eleven; Chapter Twelve; Chapter Thirteen; Chapter Fourteen; Chapter Fifteen; Chapter Sixteen; Chapter Seventeen; Bibliography |
| Local Note |
eBooks on EBSCOhost EBSCO eBook Subscription Academic Collection - North America |
| Subject |
Digital media -- Social aspects -- Nigeria.
|
|
Digital media -- Social aspects. |
|
Nigeria. |
|
Information society -- Nigeria.
|
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Information society. |
|
PSYCHOLOGY -- Social Psychology. |
| Other Form: |
Print version: Wilson, Joseph. Interactivity and the online media sphere in Nigeria. Newcastle upon Tyne, UK : Cambridge Scholars Publishing, 2018 1527515745 (OCoLC)1050965556 |
| ISBN |
9781527525665 (electronic book) |
|
152752566X (electronic book) |
|
1527515745 |
|
9781527515741 |
|
