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Title The Netflix effect : technology and entertainment in the 21st century / edited by Kevin McDonald and Daniel Smith-Rowsey.

Publication Info. New York, NY : Bloomsbury Academic, an imprint of Bloomsbury Publishing Inc, 2016.
©2016

Item Status

Description 1 online resource (xii, 255 pages)
text file PDF
Bibliography Includes bibliographical references and index.
Summary "Netflix is the definitive media company of the 21st century. It was among the first to parlay new Internet technologies into a successful business model, and in the process it changed how consumers access film and television. It is now one of the leading providers of digitally delivered media content and is continually expanding access across a host of platforms and mobile devices. Despite its transformative role, however, Netflix has drawn very little critical attention-far less than competitors such as YouTube, Apple, Amazon, Comcast, and HBO. This collection addresses this gap, as the essays are designed to critically explore the breadth and diversity of Netflix's effect from a variety of different scholarly perspectives, a necessary approach considering the hybrid nature of Netflix; its inextricable links to new models of media production and distribution, to new modes of viewer engagement and consumer behavior, its relationship to existing media conglomerates and consumer electronics, to its capabilities as a web-based service provider and data network, and to its reliance on a broader technological infrastructure. Marking the first scholarly work to address its significance, The Netflix Effect provides a critical framework for understanding the company's specific strategies as well as its broader social, economic, and cultural impact."-- Provided by publisher.
"The Netflix Effect examines the scope and influence of Netflix, a company at the forefront of the changing relationships between media and technology"-- Provided by publisher.
Contents Machine generated contents note: -- Part I: Game-Changing Debates -- Chapter One -- Netflix's Red Revolution (Cameron Lindsey, New York University, USA) -- Chapter Two -- Disrupting Game-changers: Economic Adversaries and New Media Historiography (Gerald Sim, Florida Atlantic University, USA) -- Chapter Three -- When Elephants Fight: Netflix, Net Neutrality, and the Public Interest (Lyell Davies, City University of New York, USA) -- Chapter Four -- Smartest Guys in the Room: Framing Media Regulation through Netflix (Alison Novak, Temple University, USA) -- Part II: (Dis)Empowering Users -- Chapter Five -- Netflix and the Myth of Choice/Participation/Autonomy (Sarah Arnold, Falmouth University, UK) -- Chapter Six -- Imaginative Indices and Deceptive Domains: Examining Netflix's Categories and Genres (Daniel Smith-Rowsey, California State University Sacramento, USA) -- Chapter Seven -- From Genres to Micro-Tags: Reverse-Engineering Cinematic Taste (Neta Alexander, New York University, USA) -- Chapter Eight -- Netflix and the Documentary Boom (Sudeep Sharma, University of California, Los Angeles, USA) -- Part III: Binging Practices -- Chapter Nine -- "Forward is the Battle Cry": Binge-Viewing Netflix's House of Cards (Casey McCormick, McGill University, Canada) -- Chapter Ten -- Binge Watching "Noir" at Home: Reimagining Cinematic Reception and Distribution via Netflix (Sheri Chinen Biesen, Rowan University, USA) -- Chapter Eleven -- The Cognitive Psychological Effects of Binge Watching: Is Netflix Ruining Viewer Empathy for Popular Television? (Zachary Snider, Bentley University, USA) -- Part IV: Facing the Future -- Chapter Twelve -- Risk, Representation, and Netflix's Orange is the New Black (Brittany Farr, University of Southern California, USA) -- Chapter Thirteen -- Invading Europe: Netflix's Expansion to the European Market, A German Case Study (Christian Stiegler, Karlschochschule International University, Germany) -- Chapter Fourteen -- Streaming Trans-Atlantic: Netflix, Imported Drama and the British Digital Television Ecology (Sam Ward, University of Nottingham, UK) -- Chapter Fifteen -- From Online Video Stores to Global Internet TV Networks: Netflix and the Future of Home Entertainment (Kevin McDonald, California State University, Northridge, USA) Bibliography -- Index.
Part 1. Technology, innovation, and control. Netflix and the Coalition for an Open Internet / Lyell Davies ; Framing the future of media regulation through Netflix / Alison N. Novak ; Netflix and the myth of choice/participation/autonomy / Sarah Arnold ; Imaginative indices and deceptive domains: how Netflix's categories and genres redefine the long tail / Daniel Smith-Rowsey ; Catered to your future self: Netflix's "predictive personalization" and the mathematization of taste / Neta Alexander -- Part 2. Changing Entertainment. "Forward Is the Battle Cry": binge-viewing Netflix's House of Cards / Casey J. McCormick ; The cognitive psychological effects of binge watching / Zachary Snider ; Binge-watching "Noir" at home: reimagining cinematic reception and distribution via Netflix / Sheri Chinen Biesen ; Netflix and the documentary boom / Sudeep Sharma ; Seeing blackness in prison: understanding prison diversity on Netflix's Orange Is the New Black / Brittany Farr -- Part 3. The business of media convergence. Questioning Netflix's revolutionary impact: changes in the business and consumption of television / Cameron Lindsey ; Individual disruptors and economic gamechanges: Netflix, new media, and neoliberalism / Gerald Sim ; From online video store to global internet TV network: Netflix and the future of home entertainment / Kevin McDonald ; Streaming transatlantic: importation and integration in the promotion of video in demand in the UK / Sam Ward ; Invading Europe: Netflix's Expansion to the European market and the example of Germany / Christian Stiegler.
Local Note eBooks on EBSCOhost EBSCO eBook Subscription Academic Collection - North America
Subject Netflix (Firm) -- History.
Netflix (Firm)
History.
Video rental services -- United States -- History.
Video rental services.
United States.
Internet -- Social aspects -- United States -- History.
Internet -- Social aspects.
Genre/Form Electronic books.
History.
Added Author McDonald, Kevin, 1976- editor.
Smith-Rowsey, Daniel, editor.
Added Title Technology and entertainment in the 21st century
Technology and entertainment in the twenty-first century
Other Form: Print version: Netflix effect. 1st Edition. New York : Bloomsbury Academic, 2016 9781501309441 (DLC) 2016000589
ISBN 9781501309427 (electronic book)
1501309420 (electronic book)
9781501309434 (electronic book)
1501309439 (electronic book)
1501309447
9781501309441
9781501309441 (hardcover)
Standard No. 99971170591