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BestsellerE-book
Author Derné, Steve, 1960-

Title Globalization on the ground : media and the transformation of culture, class, and gender in India / Steve Derné.

Publication Info. Los Angeles, Calif. : Sage, 2008.

Item Status

Description 1 online resource (243 pages)
Physical Medium polychrome
Description text file
Bibliography Includes bibliographical references (pages 219-231) and index.
Contents Introduction -- Culture, structure and psyche : a theory of culture and its implications for understanding globalization and cultural change -- Making the transnational middle-class in India -- Cultural continuities and active resistance : globalization, the reconstitution of gender arrangements, and the making of the Indian middle class -- Changing cultural orientations -- Globalizing gender culture -- Conclusion.
Summary Unlike élite middle-class Indians, ordinary Indian men are selective in their acceptance of new meanings introduced by cultural globalization. In Globalization on the Ground: Media and the Transformation of Culture, Class, and Gender in India, Steve Derné argues that the effects of globalization on existing cultural values differ among social groups. The non-élite middle class in India, for whom globalization has brought little change in economic position and opportunities, has resisted changes to existing ideas about family, marriage, and gender relations.
Access Use copy Restrictions unspecified MiAaHDL
Reproduction Electronic reproduction. [S.l.] : HathiTrust Digital Library, 2010. MiAaHDL
System Details Master and use copy. Digital master created according to Benchmark for Faithful Digital Reproductions of Monographs and Serials, Version 1. Digital Library Federation, December 2002. http://purl.oclc.org/DLF/benchrepro0212 MiAaHDL
Processing Action digitized 2010 HathiTrust Digital Library committed to preserve MiAaHDL
Local Note eBooks on EBSCOhost EBSCO eBook Subscription Academic Collection - North America
Subject Middle class men -- India -- Attitudes.
Middle class men.
India.
Middle class -- India -- Attitudes.
Middle class.
Middle class -- India.
Sociology, Urban -- India.
Sociology, Urban.
Genre/Form Electronic books.
Other Form: Print version: Derné, Steve. Globalization on the ground. Los Angeles, Calif. : Sage, 2008 9788178298269 (DLC) 2008015636 (OCoLC)224443377
ISBN 9788132100386 (electronic book)
8132100387 (electronic book)
1281963739
9781281963734
9788178298269 (hardback)
8178298260 (hardback)
Standard No. 9786611963736