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Book
Author
Lee, Nora.
Title
The mom factor : what really drives where we shop, eat, and play / Nora Lee.
Publication Info.
Washington, D.C. : Urban Land Institute, [2005]
©2005
Item Status
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Call No.
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Gift Note
Moore Stacks
HC79.C6 L44 2005
Available
---
Description
xxvi, 131 pages ; 24 cm
Bibliography
Includes bibliographical references.
Subject
Women consumers.
Women consumers.
Marketing.
Marketing.
Women in marketing.
Women in marketing.
Mothers -- Social life and customs.
Mothers -- Social life and customs.
Mothers.
Leisure industry -- Marketing.
Leisure industry -- Marketing.
Leisure industry.
Mothers.
Added Author
Urban Land Institute.
ISBN
0874209447 : $19.95
