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Motivation research (Marketing)
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Trappey, Randolph J.
Houndmills [England] ; New York : Palgrave Macmillan, 2005.
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Gobé, Marc.
New York : Allworth Press, [2002]
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Holloway, Robert J.
Boston : Houghton Mifflin, [1970, c1971]
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Gobé, Marc.
New York : Allworth Press, [2009]
Updated and rev. ed.
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Dichter, Ernest, 1907-1991.
New York : McGraw-Hill, [1964]
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Cunningham, Jane, 1969-
London : Cyan : Marshall Cavendish Business, 2006.
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Scitovsky, Tibor.
New York : Oxford University Press, 1976.
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Feig, Barry.
New York : AMACOM, [1997]
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Maddock, Richard C.
Westport, Conn. : Quorum Books, 1996.
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Dolezal, Denise Martina Isabella, author.
Hamburg : Diplomica Verlag, 2017.
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Dichter, Ernest, 1907-1991.
Boston : Cahners Books, 1975.
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Raymond, Martin.
London : Laurence King Pub., 2010.
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Wagner, Sigmund A., 1966- author.
London ; New York : Routledge, 1997.
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Woods, Robin (Robin Stephen)
New York : AMACOM, [1993]
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Motivation research (Marketing) -- Periodicals.
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[Gainesville, FL, etc.] : [Journal of Consumer Research, etc.]
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