Title Doing business in Latin America : challenges and opportunities / John E. Spillan, Nicholas Virzi, Mauricio Garita.

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Item Status

Location	Call No.	Status	OPAC Message	Public Note	Gift Note
Moore Stacks	HC125 .S695 2014	Available	---

Edition	1 edition.
Description	xvi, 296 pages ; 25 cm
Bibliography	Includes bibliographical references (pages 281-283) and index.
Contents	Preface -- Introduction to the Latin American business environment -- Economic history of Latin America : from independence to the debt crisis of the 1980s -- Business climate in Latin America -- Culture and business -- Economic climate of doing business in Latin America -- Political climate -- Establishing businesses in Latin America -- Marketing to Latin American consumers -- Learning from the past, engaging the future : business lessons in Latin America -- Appendix.
Subject	Latin America -- Economic conditions -- 1945-
	Latin America.
	Economic conditions.
Chronological Term	1945-
Subject	New business enterprises -- Latin America.
	New business enterprises.
	Corporate culture -- Latin America.
	Corporate culture.
	Marketing -- Latin America.
	Marketing.
	Economic history.
Chronological Term	Since 1945
Added Author	Virzi, Nicholas.
	Garita, Mauricio.
ISBN	0415895987 (hardback : alkaline paper)
	0415895995 (paperback : alkaline paper)
	0203085086
	1136195696
	9781136195693
	9780415895989 (hardback : alkaline paper)
	9780415895996 (paperback : alkaline paper)
	9780203085080 (ebook)
	9780203085080