Edition |
1st ed. |
Description |
viii, 371 pages, 8 unnumbered pages of plates : illustrations ; 25 cm |
Summary |
Pulitzer Prize-winning journalist Julia Angwin chronicles the rise of MySpace and sheds light on the dizzying backroom deals that allowed Rupert Murdoch to snatch this Internet powerhouse from Viacom's grasp. |
Bibliography |
Includes bibliographical references (pages 271-356) and index. |
Contents |
Stealing MySpace -- Circle of friends -- Rising from the ashes -- Trailer park of the internet -- Struggling to survive -- Fakester revolution -- Building MySpace -- Boardroom coup -- Fix-it-later philosophy -- Operation show time -- Are we missing the next Google? -- Tsunami -- Independence -- King of spyware -- Schmuck insurance -- Game is on -- Project ivory -- Holding a tiger by the tail -- A fine line between risqué and dirty -- "A place for fiends" -- Pebble Beach -- War against Web 2.0 -- Number one in every market -- Beyond the banner ad -- FaceBook revolution -- MySpace 2.0 -- Digital identity. |
Subject |
MySpace (Firm)
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MySpace (Firm) |
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News Corporation.
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News Corporation. |
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Internet industry -- United States.
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Internet industry. |
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United States. |
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Online social networks -- History.
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Online social networks. |
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History. |
ISBN |
9781400066940 alkaline paper |
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1400066948 alkaline paper |
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