| Description |
1 online resource. |
| Physical Medium |
polychrome |
| Description |
text file |
| Series |
Media and communications-- technologies, policies and challenges
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Media and communications-- technologies, policies and challenges.
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| Contents |
DISCLOSURE ISSUES FOR BROADCASTED CONTENT OF A POLITICAL NATURE; DISCLOSURE ISSUES FOR BROADCASTED CONTENT OF A POLITICAL NATURE; Library of Congress Cataloging-in-Publication Data; CONTENTS; PREFACE; Chapter 1: BROADCAST TELEVISION AND RADIO: DISCLOSURE REQUIREMENTS FOR BROADCASTED CONTENT; ABBREVIATIONS; WHY GAO DID THIS STUDY; WHAT GAO RECOMMENDS; WHAT GAO FOUND; BACKGROUND; DISCLOSURE REQUIREMENTS DEPEND UPON SEVERAL FACTORS AND BROADCASTERS ARE NOT REQUIRED TO AIR OPPOSING VIEWS; INFORMATION NEEDED FOR A COMPREHENSIVE ASSESSMENT OF ADVERTISEMENTS AIRED IS NOT AVAILABLE |
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HOWEVER, BROADCASTERS AIRED SOME RELEVANT ADVERTISEMENTSAGENCY COMMENTS; APPENDIX I: OBJECTIVES, SCOPE, AND METHODOLOGY; Chapter 2: BROADCAST AND CABLE TELEVISION: REQUIREMENTS FOR IDENTIFYING SPONSORED PROGRAMMING SHOULD BE CLARIFIED; WHY GAO DID THIS STUDY; WHAT GAO RECOMMENDS; WHAT GAO FOUND; ABBREVIATIONS; BACKGROUND; SPONSORSHIP IDENTIFICATION REQUIREMENTS ARE MANAGEABLE, BUT FCC GUIDANCE COULD BE CLARIFIED; FCC AND FEC FOLLOW STANDARD PROCEDURES WHEN ADDRESSING ALL COMPLAINTS, BUT FCC DOES NOT UPDATE BROADCASTERS NAMED IN THE COMPLAINT; CONCLUSION; RECOMMENDATIONS |
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AGENCY COMMENTS AND EVALUATIONAPPENDIX I: OBJECTIVES, SCOPE, AND METHODOLOGY; Blank Page; INDEX |
| Summary |
Television and radio broadcasters air content, including advertisements and other programming, on a variety of issues, some of which directly address their interests as broadcasters. The FCC applies the Communications Act of 1934 to hold these broadcasters to a basic principle - that the public should know when and by whom it is being persuaded. Statutes and FCC regulations require licensed broadcasters to publicly disclose information about sponsored content. This book describes the disclosure requirements for broadcasters that air advertisements or programming that affect their interests and. |
| Local Note |
eBooks on EBSCOhost EBSCO eBook Subscription Academic Collection - North America |
| Subject |
Radio in politics.
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Radio in politics. |
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Television in politics.
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Television in politics. |
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Radio broadcasting -- United States.
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Radio broadcasting. |
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United States. |
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Television broadcasting -- United States.
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Television broadcasting. |
| Genre/Form |
Electronic books.
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Electronic books.
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Fiction.
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Fiction.
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| Added Author |
Shelton, Dean, editor.
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| Other Form: |
Print version: Shelton, Dean Disclosure Issues for Broadcasted Content of a Political Nature Hauppauge : Nova Science Publishers, Inc.,c2014 9781634635875 |
| ISBN |
9781634636087 electronic book |
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1634636082 electronic book |
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9781634635875 |
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1634635876 |
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