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BookPrinted Material

Title Marketing scientific and technical information / [edited by] William R. King and Gerald Zaltman.

Imprint Boulder, Colo. : Westview Press, [1979]

Item Status

Location Call No. Status OPAC Message Public Note Gift Note
 Moore Stacks  T10.7 .M37    Available  ---
Description xiii, 234 p. : ill.
Series A Westview special study
Westview special study.
Note Papers presented at a conference sponsored by the National Science Foundation and held at the Graduate School of Business, University of Pittsburgh.
Bibliography Includes bibliographical references.
Subject Technical literature -- Marketing.
Scientific literature -- Marketing.
Added Author King, William Richard, 1938-
Zaltman, Gerald.
National Science Foundation (U.S.)
ISBN 0891583971