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Title Cheap modernism : expanding markets, publishers' series and the avant-garde / Lise Jaillant.

Publication Info. Edinburgh : Edinburgh Univ Pr, 2017.

Item Status

Description 1 online resource.
text file
Series Edinburgh critical studies in modernist culture
Edinburgh critical studies in modernist culture.
Bibliography Includes bibliographical references and index.
Contents Introduction: Discovering Modernism -- Travel, Pleasure and Publishers' Series -- 'Introductions by eminent writers': T.S. Eliot and Virginia Woolf in the Oxford World's Classic Series -- Pocketable Provacateurs: James Joyce and D.H. Lawrence in the Travellers' Library and the New Adelphi Library -- Rewriting Tarr Ten Years Later: Wyndham Lewis, the Phoenix Library and the Domestication of Modernism -- 'Parasitic publishers'? Tauchnitz, Albatross and the Continental Diffusion of Anglophone Modernism -- 'Classics behind plate glass': The Hogarth Press and the Uniform Edition of the Works of Virginia Woolf -- Conclusion -- References -- Index.
Summary We often think of 'Mrs Dalloway' or 'A Portrait of the Artist as a Young Man' as difficult books, originally published in small print runs for a handful of readers. But from the mid-1920s, these texts and others were available in cheap format across Europe. Uniform series of reprints such as the 'Travellers' Library', the 'Phoenix Library', Tauchnitz and Albatross sold modernism to a wide audience - thus transforming a little-read "highbrow" movement into a popular phenomenon. The expansion of the readership for modernism was not only vertical (from "high" to "low") but also spatial - since publisher's series were distributed within and outside metropolitan centres in Britain, continental Europe and elsewhere. Many non-English native speakers discovered texts by Joyce, Woolf and others in the original language - a fact that has rarely been mentioned in histories of modernism. Drawing on extensive work in neglected archives, 'Cheap Modernism' will be of interest to all those who want to know how the new literature became a global commercial hit.
Local Note eBooks on EBSCOhost EBSCO eBook Subscription Academic Collection - North America
Subject Modernism (Literature)
Modernism (Literature)
English literature -- 20th century -- Publishing.
English literature.
Chronological Term 20th century
Subject Publishing.
Series (Publications) -- History.
Series (Publications)
History.
Chronological Term 1900-1999
Genre/Form Electronic books.
History.
Other Form: Print version: 9781474417242 1474417248 (OCoLC)962233703
ISBN 9781474417259 (electronic book)
1474417256 (electronic book)
9781474417266
1474417264
9781474417242
1474417248
1474417264Ed
1474434568