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Author Hart, Matt, author.

Title Win at all costs : inside Nike running and its culture of deception / Matt Hart.

Publication Info. New York, NY : Dey St., an imprint of William Morrow, [2020]

Item Status

Location Call No. Status OPAC Message Public Note Gift Note
 Moore Stacks  HD9992.U54 N5546 2020    Available  ---
Edition First edition.
Description 416 pages ; 24 cm
Bibliography Includes bibliographical references (pages 349-399) and index.
Contents Prologue -- The best feeling I've ever had in my life -- Fort Knox west -- What are you on? -- Taking running off the back page -- Just a coach doing the right thing -- It won't be pretty -- Nothing to lose -- The cleanest -- Loyalty over competency -- You have no idea -- Even dying won't keep him -- Am I working for the Nike Mafia? -- Let's run -- I pay you to run -- Did you have anything to confess? -- Infused -- Loophole Salazar -- You're a nobody -- Off track -- Banned in Doha -- Epilogue.
Summary "Game of Shadows meets Shoe Dog in this explosive behind-the-scenes look that reveals for the first time the unsettling details of Nike's secret running program-the Nike Oregon Project. In May 2017, journalist Matt Hart received a USB drive containing a single file-a 4.7-megabyte PDF named "Tic Toc, Tic Toc. . . ." He quickly realized he was in possession of a stolen report prepared a year earlier by the United States Anti-Doping Agency (USADA) for the Texas Medical Board, part of an investigation into legendary running coach Alberto Salazar, a Houston-based endocrinologist named Dr. Jeffrey Brown, and cheating by Nike-sponsored runners, including some of the world's best athletes. The information Hart received was part of an unfolding story of deception which began when Steve Magness, an assistant to Salazar, broke the omertà-the Mafia-like code of silence about performance-enhancing drugs among those involved-and alerted the USADA. He was soon followed by Olympians Adam and Kara Goucher who risked their careers to become whistleblowers on their former Nike running family in Beaverton, Oregon. Combining sports drama and business exposé, Win at All Costs tells the full story of Nike's running program, uncovering a corporate win-at-all-costs culture"-- Provided by publisher.
Provenance Purchased with the Phippen Library Fund.
Subject Nike (Firm) -- Corrupt practices.
Nike (Firm)
Corruption.
Nike (Firm). Oregon Project.
Salazar, Alberto, 1958-
Salazar, Alberto, 1958-
Runners (Sports) -- United States.
Runners (Sports)
United States.
Track and field -- Corrupt practices.
Track and field.
Doping in sports -- United States.
Doping in sports.
Sporting goods industry -- Corrupt practices -- United States.
Sporting goods industry.
Other Form: Online version: Hart, Matt. Win at all costs. First edition. New York : Dey Street Books, 2020 9780062917805 (DLC) 2020021184
ISBN 9780062917775 hardcover
0062917773 hardcover
9780062917805 electronic book
9780063005358
9780062917782 (trade paperback)
0062917781