Description |
1 online resource (xvii, 398 pages) : color illustrations |
Physical Medium |
polychrome |
Description |
text file |
Bibliography |
Includes bibliographical references (pages 363-387) and indexes. |
Contents |
The importance of design for Web surveys -- The basic building blocks -- Going beyond the basics : visual and interactive enhancements to Web survey instruments -- General layout and design -- Putting the questions together to make an instrument -- Implementing the design. |
Summary |
A practical guide to designing Web surveys, based on empirical evidence and grounded in scientific research and theory. |
Access |
Use copy Restrictions unspecified MiAaHDL |
Reproduction |
Electronic reproduction. [S.l.] : HathiTrust Digital Library, 2011. MiAaHDL |
System Details |
Master and use copy. Digital master created according to Benchmark for Faithful Digital Reproductions of Monographs and Serials, Version 1. Digital Library Federation, December 2002. http://purl.oclc.org/DLF/benchrepro0212 MiAaHDL |
Processing Action |
digitized 2011 HathiTrust Digital Library committed to preserve MiAaHDL |
Local Note |
eBooks on EBSCOhost EBSCO eBook Subscription Academic Collection - North America |
Subject |
Social surveys -- Methodology.
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Social surveys -- Methodology. |
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Internet surveys.
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Internet surveys. |
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Surveys -- Methodology -- Technological innovations.
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Surveys -- Methodology. |
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Technological innovations. |
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Surveys. |
Genre/Form |
Electronic books.
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Electronic book.
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Other Form: |
Couper, Mick. Designing effective Web surveys. Cambridge ; New York : Cambridge University Press, 2008 9780521889452 (DLC) 2008021409 (OCoLC)228676672 |
ISBN |
9780521889452 |
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0521889456 |
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9780521717946 (paperback) |
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0521717949 (paperback) |
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9780511454486 (ebook) |
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0511454481 (ebook) |
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0511456212 (electronic book) |
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9780511456213 (electronic book) |
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9780511457524 (electronic book) |
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0511457529 (electronic book) |
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9780511499371 (electronic book) |
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051149937X (electronic book) |
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