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Bestseller
BestsellerE-book
Author Couper, Mick.

Title Designing effective Web surveys / Mick P. Couper.

Publication Info. Cambridge ; New York : Cambridge University Press, 2008.

Item Status

Description 1 online resource (xvii, 398 pages) : color illustrations
Physical Medium polychrome
Description text file
Bibliography Includes bibliographical references (pages 363-387) and indexes.
Contents The importance of design for Web surveys -- The basic building blocks -- Going beyond the basics : visual and interactive enhancements to Web survey instruments -- General layout and design -- Putting the questions together to make an instrument -- Implementing the design.
Summary A practical guide to designing Web surveys, based on empirical evidence and grounded in scientific research and theory.
Access Use copy Restrictions unspecified MiAaHDL
Reproduction Electronic reproduction. [S.l.] : HathiTrust Digital Library, 2011. MiAaHDL
System Details Master and use copy. Digital master created according to Benchmark for Faithful Digital Reproductions of Monographs and Serials, Version 1. Digital Library Federation, December 2002. http://purl.oclc.org/DLF/benchrepro0212 MiAaHDL
Processing Action digitized 2011 HathiTrust Digital Library committed to preserve MiAaHDL
Local Note eBooks on EBSCOhost EBSCO eBook Subscription Academic Collection - North America
Subject Social surveys -- Methodology.
Social surveys -- Methodology.
Internet surveys.
Internet surveys.
Surveys -- Methodology -- Technological innovations.
Surveys -- Methodology.
Technological innovations.
Surveys.
Genre/Form Electronic books.
Electronic book.
Other Form: Couper, Mick. Designing effective Web surveys. Cambridge ; New York : Cambridge University Press, 2008 9780521889452 (DLC) 2008021409 (OCoLC)228676672
ISBN 9780521889452
0521889456
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