| Description |
1 online resource. |
|
text file |
| Series |
Emerald handbooks in business and management
|
|
Emerald handbooks in business and management.
|
| Bibliography |
Includes bibliographical references and index. |
| Summary |
This book is a practical handbook for entrepreneurship in tourism related industries. The book will provide students and prospective entrepreneurs with the knowledge, know-how and best practices in order to assist them in planning, implementing and managing business ventures in the field of tourism. |
| Contents |
Chapter 1. Entrepreneurship and Entrepreneurs in Tourism; Marios SotiriadisChapter 2. Framework for Tourism: Tourism System and Tourism Value Chain; Stelios Varvaressos Chapter 3. Features of Tourism-Related Businesses and Trends in Tourism and Travel Markets; Elricke Botha Chapter 4. Strategic Analysis and Competition Analysis; Marios Sotiriadis Chapter 5. Innovation, Creativity and Tourism; Marta Magadán and Jesus Rivas Chapter 6. The Entrepreneurial Process and Legal Issues; Ciná van Zyl Chapter 7. Feasibility Analysis and Study; Stavros Arvanitis and Leticia Estevez Chapter 8. Collaborative Forms and Strategies for Business Venturing in Tourism Industries; Marios Sotiriadis Chapter 9. Management and Business Plan; Marisol Alonso Vazquez, Martha Alicia Alonso-Castañón and María del Pilar Pastor-Pérez Chapter 10. Managing Financial Matters; Marios Sotiriadis Chapter 11. |
|
Crowdsourcing for tourism ventures; Vincent Grèzes, Roland Schegg and Antoine Perruchoud Chapter 20. Social Entrepreneurship in Tourism; Evelyn G. Chiloane-Tsoka Chapter 21. Green Entrepreneurship in Tourism; María del Mar Alonso-Almeida and María José Álvarez-Gil Chapter 22. Contribution of Creative Tourism to Tourism Entrepreneurship; Agusdin Agusdin Chapter 23. Sharing Economy and Entrepreneurship in Tourism; Vasiliki Avgeli. |
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Providing Service Quality and Customer Care in Tourism Businesses; Magdalena Petronella (Nellie) Swart Chapter 12. Monitoring and Assessing Business Performance in Tourism Business: The Case of Hospitality Business; Magdalena Petronella (Nellie) Swart and Anne Taylor Chapter 13. Risk Management in Tourism Ventures; Eugenia Papaioannou and Shiwei Shen Chapter 14. Taking the Exit Route: Reasons, Methods and a Plan; Nkoana Simon Radipere and Msindosi Sarah Radebe Chapter 15. Marketing of Tourism Services / Experiences; Hongfei Bao Chapter 16. Digital Tools: Their Value and Use for Marketing Purposes; Catherine Paretti, Sylvie Christofle and Vanessa Guerrier-Buisine Chapter 17. Designing and Implementing a Marketing Plan; Anestis Fotiadis, Claudel Mombeil and Natasa Slak Valek Chapter 18. Designing and Creating Tourism Experience: Adding Value for Tourists; Yosr Ben Tahar, Coralie Haller, Charlotte Massa and Sébastien Bédé Chapter 19. |
| Local Note |
eBooks on EBSCOhost EBSCO eBook Subscription Academic Collection - North America |
| Subject |
Tourism -- Handbooks, manuals, etc.
|
|
Tourism. |
| Genre/Form |
Handbooks and manuals.
|
| Subject |
Entrepreneurship -- Handbooks, manuals, etc.
|
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Entrepreneurship. |
| Genre/Form |
Electronic books.
|
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Electronic books.
|
|
Handbooks and manuals.
|
| Added Author |
Sotiriadis, Marios.
|
| Other Form: |
Print version: 178743530X 9781787435308 (OCoLC)1021215399 |
| ISBN |
9781787435292 (electronic book) |
|
1787435296 (electronic book) |
|
9781787439573 |
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1787439577 |
|
178743530X |
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9781787435308 |
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