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BestsellerE-book
Author Ammar, Jamil.

Title Think consumer : the enforcement of the trade mark quality guarantee revisited : a legal and economic analysis / by Jamil Ammar.

Publication Info. Newcastle upon Tyne : Cambridge Scholars, [2011]
©2011

Item Status

Description 1 online resource (viii, 224 pages)
Physical Medium polychrome
Description text file
Bibliography Includes bibliographical references (pages 209-224).
Contents Introduction -- Trade mark protections : back to basics -- The quality function under the doctrine of the trade mark subject-matter -- Quality, the protection of non-origin functions : putting dilution into context -- Rethinking deregulation : the enforcement of the quality function under the Chicago Economic School revisited -- The other side of the coin : the rationale of quality regulation under consumer law : Section 14(2) of the Sale of goods act as an example -- Conclusions.
Local Note eBooks on EBSCOhost EBSCO eBook Subscription Academic Collection - North America
Subject Trademarks -- Law and legislation -- European Union countries.
Trademarks -- Law and legislation.
European Union countries.
Trademarks -- Law and legislation.
Brand name products -- Law and legislation -- European Union countries.
Brand name products -- Law and legislation.
Brand name products -- Law and legislation.
Genre/Form Electronic books.
Added Title Enforcement of the trade mark quality guarantee revisited : a legal and economic analysis
Enforcement of the trademark quality guarantee revisited : a legal and economic analysis
Other Form: Print version: Ammar, Jamil. Think consumer. Newcastle upon Tyne : Cambridge Scholars, ©2011 1443826863 (DLC) 2011431300 (OCoLC)697599858
ISBN 9781443828024 (electronic book)
1443828025 (electronic book)
1443826863
9781443826860
Standard No. 9786613142504