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BestsellerE-book
Author Vavreck, Lynn, 1968-

Title The message matters : the economy and presidential campaigns / Lynn Vavreck.

Publication Info. Princeton, N.J. : Princeton University Press, [2009]
©2009

Item Status

Description 1 online resource (xxiii, 205 pages) : illustrations
Physical Medium polychrome
Description text file
Bibliography Includes bibliographical references and index.
Contents Presidential campaigns -- How and why campaigns matter -- Context matters : a campaign typology -- The media disconnect : media and candidate messages -- The message matters : candidate-level tests of the theory -- The message matters : microlevel tests of the theory -- Candidates creating context.
Summary The economy is so powerful in determining the results of U.S. presidential elections that political scientists can predict winners and losers with amazing accuracy long before the campaigns start. But if it is true that "it's the economy, Stupid," why do incumbents in good economies sometimes lose? The reason, Lynn Vavreck argues, is that what matters is not just the state of the economy but how candidates react to it. By demonstrating more precisely than ever before how candidates and their campaigns affect the economic vote, The Message Matters provides a powerful new way of understanding pa.
Access Use copy Restrictions unspecified MiAaHDL
Reproduction Electronic reproduction. [S.l.] : HathiTrust Digital Library, 2010. MiAaHDL
System Details Master and use copy. Digital master created according to Benchmark for Faithful Digital Reproductions of Monographs and Serials, Version 1. Digital Library Federation, December 2002. http://purl.oclc.org/DLF/benchrepro0212 MiAaHDL
Processing Action digitized 2010 HathiTrust Digital Library committed to preserve MiAaHDL
Local Note eBooks on EBSCOhost EBSCO eBook Subscription Academic Collection - North America
Subject USA -- Präsident.
Presidents -- United States -- Election.
Presidents.
United States.
Political campaigns -- United States.
Political campaigns.
United States -- Economic conditions -- Public opinion.
Economic conditions.
Public opinion.
United States -- Politics and government.
Politics and government.
Public opinion -- United States.
Chronological Term Geschichte 1952-2008
Genre/Form Electronic books.
Other Form: Print version: Vavreck, Lynn, 1968- Message matters. Princeton, N.J. : Princeton University Press, ©2009 9780691139623 (DLC) 2008053045 (OCoLC)276340716
ISBN 9781400830480 (electronic book)
1400830486 (electronic book)
9780691139623
0691139628
9780691139630
0691139636
128282094X
9781282820944
Standard No. 9786612820946