| Description |
1 online resource (xv, 255 pages) : color illustrations |
| Bibliography |
Includes bibliographical references and index. |
| Contents |
An overview of African youth language practices and their use in social media, advertising and creative arts / Ellen Hurst-Harosh and Fridah Kanana Erastus -- Part 1. Social and advertising media. Functions of urban and youth language in the new media: the case of Sheng in Kenya / Fridah Kanana Erastus and Hildah Kebeya -- View on the updating of Nouchi lexicon and expressions / Akissi Béatrice Boutin and Jean-Claude Dodo -- Social media as an extension of, and negotiation space for, a community of practice: a comparison of Nouchi and Tsotsitaal / Roland Raoul Kouassi and Ellen Hurst-Harosh -- The use of addressing terms in social media: the case of Cameroonian youth practices / Augustin Emmanuel Ebongue -- The impact of youth language on linguistic landscapes in Kenya and Tanzania / Leonard Muaka -- Creative use of urban youth language in advertisements: a case of mixing codes / Edinah Gesare Mose and Orpha Bonareri Ombati -- Part 2. Music, performance poetry and video. Plurality, translingual splinters and music-modality in Nigerian youth languages / Adeiza Lasisi Isiaka -- Contestant hybridities: African (urban) youth language in Nigerian music and social media / Taiwo Oloruntoba-Oju -- Linguistic (and non-linguistic) Influences on urban performance poetry in South African contemporary youth culture / Unathi Nopece -- Slang in Yorùbá home videos: a morpho-pragmatic analysis / Hameed Tunde Asiru and Emily A. Ogutu. |
| Summary |
This book showcases current research on language in new media, the performing arts and music in Africa, emphasising the role that youth play in language change and development. The authors demonstrate how the efforts of young people to throw off old colonial languages and create new local ones has become a site of language creativity. Analysing the language of 'new media', including social media, print media and new media technologies, and of creative arts such as performance poetry, hip-hop and rap, they use empirical research from such diverse countries as Cameroon, Nigeria, Kenya, the Ivory Coast and South Africa. This original edited collection will appeal to students and scholars of African sociolinguistics, particularly in the light of the rapidly changing globalized context in which we live. |
| Local Note |
eBooks on EBSCOhost EBSCO eBook Subscription Academic Collection - North America |
| Subject |
Youth -- Africa -- Language.
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Mass media and language -- Africa.
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Linguistic change -- Africa.
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LANGUAGE ARTS & DISCIPLINES -- Alphabets & Writing Systems. |
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Linguistic change |
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Mass media and language |
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Youth -- Language |
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Africa https://id.oclc.org/worldcat/entity/E39PBJkHrMyfHC67yqRTycbrv3 |
| Added Author |
Hurst-Harosh, Ellen, editor.
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Erastus, Kanana Fridah, 1978- editor. https://id.oclc.org/worldcat/entity/E39PBJd3H3vQR4WchbfGmgWYyd
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| Other Form: |
Print version: African youth languages. Cham, Switzerland : Palgrave Macmillan, [2018] 9783319645612 (DLC) 2017963133 (OCoLC)1010660799 |
| ISBN |
9783319645629 (electronic bk.) |
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3319645625 (electronic bk.) |
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9783319645612 |
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3319645617 |
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