Title Mediaweek.

Imprint	1991- ; Brewster, N.Y. : A/S/M Communications, 1991-
	<May 4, 1992-> ; New York, N.Y. : Adweek L.P.


Call No.	Shelved by title. Microfilm format.
Location	Moore Periodicals Microfilm Shelves
Holdings	v.1 (1991)-v. 21:no. 14 (2011: Apr. 11)
	MICROFILM. name chaged to Adweek (paper work done)
Online access	For a digitized copy, please place a request here (Rider faculty, students, and staff only).

Call No.	CURRENTLY RECEIVED. Shelved by title. Paper format
Location	Moore Periodicals Room
Holdings	Current paper issues kept until received on microfilm.
	Microfilm also title change Adweek

Item Status

Description	volumes : illustrations (some color) ; 28 cm
Current Frequency	46 no. a year, June 11, 2007-
Former Frequency	48 no. a year, <May 2, 1994-June 11, 2007?>
	Weekly (except 1st week in Jan.), 1991
	Weekly (except 1st week in July, 1st and last weeks of Aug., and last 2 weeks of Dec.), 1992
	Weekly (except last week of Dec.), 1993-<May 4, 1992>
Publication Date	Vol. 1, no. 1 (Jan. 14, 1991)-v. 21, no. 14 (Apr. 11, 2011).
Subject	Television advertising -- United States -- Periodicals.
	Television advertising.
	United States.
Genre/Form	Periodicals.
Subject	Advertising media planning -- United States -- Periodicals.
	Advertising media planning.
	Marketing.
	Massamediaindustrie.
Genre/Form	Periodicals.
Abbreviated Title	Mediaweek (N.Y.N.Y.)
Key Title	Mediaweek (New York, N.Y.)
Added Title	Media week
Continues	Marketing & media decisions
Absorbed By	Adweek (2003)
Has Supplement:	Infomercial < -1994> (DLC) 94649031 (OCoLC)27731223
	Superbrands (DLC) 90643263 (OCoLC)22462491
	Infomercial and direct response television 1995- (DLC) 96648116 (OCoLC)32726819
Other Form:	Online version: Mediaweek (Online) (DLC) 92650102 (OCoLC)60625798
ISSN	1055-176X 1055-176X 0195-4296 0155-176X