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BestsellerE-book
Author Martinez, Mario, 1967-

Title Creating a service culture in higher education administration / Dr. Mario Martinez, Dr. Brandy Smith, and Katie Humphreys.

Publication Info. Sterling, Virginia : Soft Skills Pros, [2013]

Item Status

Edition First edition.
Description 1 online resource (xv, 116 pages)
Physical Medium polychrome
Description text file
Note Includes index.
Bibliography Includes bibliographical references and index.
Contents Machine generated contents note: 1. DEFINING SERVICE EXCELLENCE -- Do Customer Service Concepts Apply to Higher Education? -- Starting the Service Excellence Journey -- Step 1 Identify Excellent Service Experiences -- Step 2 Define Excellent Service Delivery -- Step 3 Be Conscious of Bad Service Delivery -- Step 4 Your Department's Service Delivery -- Step 5 Your Service Delivery -- Defining Service Excellence Summary -- ch. 1 Takeaways -- 2. EXTERNAL CUSTOMER SERVICE -- Three External Customer Profile Questions -- Step 1 Who Are They? -- Step 2 What Do They Want? -- Step 3 How Have They Changed? -- External Customer Service Summary -- ch. 2 Takeaways -- 3. INTERNAL CUSTOMER SERVICE -- Critical Role of Internal Customer Service -- Three Internal Customer Service Profile Questions -- Step 1 Who Are They? -- Step 2 What Do They Want? -- Step 3 How Have They Changed? -- Internal-External Customer Service Connection -- Internal Customer Service Summary -- ch. 3 Takeaways -- 4. CYCLE OF SERVICE THINKING -- Cycle of Service: A Brief History -- Moments of Truth -- Applying the Cycle of Service to Higher Education -- Setting a Service Standard -- Teamwork and Communication -- Cycles of Internal and External Customer Service -- Cycle of Service Thinking Summary -- ch. 4 Takeaways -- 5. CUSTOMER EXPECTATIONS -- Four Customer Types -- Loyal Customer -- Status Quo Customer -- Intrigued Customer -- Disgruntled Customer -- Identifying Your Customers by Type -- Customer Expectations Summary -- ch. 5 Takeaways -- 6. CREATING A CULTURE OF SERVICE -- Effects of Formal Structures on Service -- Physical Layout and Distance -- Work Processes and Service Delivery -- Work Process Design and Customer Service -- Creative Work Process Design -- Work Process Assessment -- Values and Beliefs -- Additional Pieces of the Service Culture Puzzle -- Language and Dress -- Routines, Customs, and Activities -- Organizational Climate -- Creating a Culture of Service Summary -- ch. 6 Takeaways -- 7. MANAGERIAL INFLUENCE ON SERVICE DELIVERY -- Management Style and Customer Service -- Two Management Styles -- Task-Centered Manager -- People-Centered Manager -- Management Expectations and Service Delivery -- Star Employee -- Worker Bee Employee -- Problem Employee -- Misplaced Employee -- Assessing Your Performance and Potential -- Managerial Influence Summary -- ch. 7 Takeaways -- 8. ACHIEVING SERVICE EXCELLENCE -- Service Excellence = Commitment + Attitude + Action -- Commitment -- Service Attitude -- Service Action.
Summary Service delivery is part and parcel of every higher education professional's job, both to improve service to students, and to each other as "internal customers." This book is the first to specifically address the needs of higher education professionals across a wide range of administrative functions within college and university environments.
It is designed for administrative staff and management, ranging from professionals working in centralized functions such as student affairs and enrollment management, to those working as advisors or in career centers, whether in community colleges, four-year institutions, or for-profit institutions. Each chapter applies customer service principles to examples and scenarios that are relevant to higher education.
Local Note eBooks on EBSCOhost EBSCO eBook Subscription Academic Collection - North America
Subject Education, Higher -- United States -- Administration.
Education, Higher.
United States.
Administration.
Universities and colleges -- United States -- Administration.
Customer services.
Customer services.
Universities and colleges.
EDUCATION -- Higher.
Education, Higher -- Administration.
Universities and colleges -- Administration.
Genre/Form Electronic books.
Other Form: Print version: Martinez, Mario, 1967- Creating a service culture in higher education administration. First edition 9781620360057 (DLC) 2013011213 (OCoLC)828891517
ISBN 9781461951933 (electronic book)
1461951933 (electronic book)
1620360063 (library networkable e-edition)
9781620360064 (library networkable e-edition)
1620360071 (consumer e-edition)
9781620360071 (consumer e-edition)
9781620360057
1620360055
9781620360040
1620360047
9781620360064 (library networkable e-edition)
9781620360071 (consumer e-edition)