| Description |
1 online resource (xvi, 588 pages). |
| Physical Medium |
polychrome |
| Description |
text file |
| Series |
Eurasian studies in business and economics 3/1
|
|
Eurasian studies in business and economics 3/1.
|
| Bibliography |
Includes bibliographical references. |
| Contents |
Entrepreneurship and Small and Medium-sized Enterprises -- Human Resources -- Management -- Marketing and Tourism. |
| Summary |
This volume of Eurasian Studies in Business and Economics focuses on latest results from entrepreneurship and SME research, Human Resources, along with a focus on the Tourism industry. The first part deals with topics ranging from entrepreneurial intentions, social entrepreneurship and technological entrepreneurship to EU policies such as the 7th Framework program. Bridging the themes, the second part on Human Resources and General Management deals with human capital issues, labor force education, employer branding and aligning HR practices to knowledge management outcomes. The third part in particular concentrates on the tourism industry in exploring innovative marketing strategies, WEB 2.0 Challenges, tourism product innovation, and success in international markets. |
| Local Note |
eBooks on EBSCOhost EBSCO eBook Subscription Academic Collection - North America |
| Subject |
Entrepreneurship -- Congresses.
|
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Entrepreneurship. |
|
Economics -- Congresses.
|
|
Economics. |
|
Business -- Congresses.
|
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Business. |
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Finance -- Congresses.
|
|
Finance. |
|
Financial statements.
|
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Financial statements. |
|
Personnel & human resources management. |
|
Sales & marketing. |
|
Service industries. |
|
Entrepreneurship. |
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BUSINESS & ECONOMICS -- Economics -- General. |
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BUSINESS & ECONOMICS -- Reference. |
| Genre/Form |
Electronic books.
|
|
Conference papers and proceedings.
|
|
Conference papers and proceedings.
|
| Added Author |
Bilgin, Mehmet Huseyin, editor.
|
|
Danis, Hakan, editor.
|
| Added Title |
Proceedings of the 15th Eurasia business and economics society conference |
| Other Form: |
Print version: Bilgin, Mehmet Huseyin. Entrepreneurship, business and economics 2016. [Place of publication not identified] : Springer, 2016 9783319275703 (OCoLC)928780250 |
| ISBN |
9783319275703 (electronic book) |
|
3319275704 (electronic book) |
|
3319275690 |
|
9783319275697 |
|
