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book
BookPrinted Material
Author Anderson, James A. (James Arthur), 1939-

Title Communication research : issues and methods / James A. Anderson.

Publication Info. New York : McGraw-Hill, [1987]
©1987
Online access
Table of contents

Item Status

Location Call No. Status OPAC Message Public Note Gift Note
 Moore Stacks  P91 .A54 1987    Available  ---
Description xvii, 423 pages : illustrations ; 25 cm.
Series McGraw-Hill series in mass communication
McGraw-Hill series in mass communication.
Bibliography Includes bibliographical references (pages 388-403) and index.
Contents Science and scientists -- Communication as a field of research -- Presuppositions of research in communication -- An introduction to quantitative research -- Measurement -- Sampling -- Statistics -- Statistics: decision making and methods -- An introduction to qualitative research -- Design -- Participant observation: getting started -- Participant observation: creating the research text.
Subject Communication -- Research -- Methodology.
Communication -- Research -- Methodology.
Other Form: Online version: Anderson, James A. (James Arthur), 1939- Communication research. New York : McGraw-Hill, ©1987 (OCoLC)566017164
Online version: Anderson, James A. (James Arthur), 1939- Communication research. New York : McGraw-Hill, ©1987 (OCoLC)610047428
ISBN 0070016518
9780070016514

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