| Edition |
Second edition. |
|
[Enhanced Credo edition] |
| Description |
1 online resource (45 entries) : 38 images ; digital files. |
| Physical Medium |
polychrome |
| Description |
text file |
| Series |
Teach yourself
|
|
Teach yourself books.
|
| Contents |
Part 1. Your successful selling masterclass: Introduction; Jump-start your success formula; Develop product and service expertise; Grasp the buying motives; Conquer objections: turn them to your advantage; Master successful presentations and closings; Create action-provoking systems; Implement motivation and support systems; 7 x 7 -- Part 2. Your successful key account management masterclass: Introduction; Know your customer; Analyse your growth opportunities; Measure profits by account; Plan for success; Negotiate to win/win; Control activity levels; Manage relationships; 7 x 7 -- Part 3. Your negotiation skills masterclass: Introduction; Creating the right environment; -- Researching your objectives; People and places; Breaking the ice; The agenda; Conclude the deal; Learning from your experiences; 7 x 7 -- Part 4. Your successful customer care masterclass: Introduction; Customer care is more than just saying "Have a nice day&" How do you measure up? How do your customers think you measure up? Deliver more than your customers expect; Excellence in communication; Attitude is everything; Plan to excel -- Surviving in tough times -- Further reading -- Answers. |
| Access |
Access restricted to authorized users and institutions. |
| Summary |
The Ultimate Sales Book gives you everything you need to succeed in sales and account management. It is a dynamic collection of essential skills covering the topics that will help you make a seismic impact upon your performance - faster than you ever thought possible. |
| System Details |
Mode of access: World Wide Web. |
| Local Note |
Credo Reference General Reference |
| Subject |
Sales management.
|
|
Sales management. |
| Genre/Form |
Electronic books.
|
| Added Author |
Stewart, Grant (Business coach), author.
|
|
Fleming, Peter, 1944- author.
|
|
McLanachan, Di, author.
|
|
Credo Reference (Firm), distributor.
|
| Other Form: |
Print version: 147368398X 9781473684027 426 pages : illustrations |
| ISBN |
9781787856608 electronic version |
|
9781473684027 |
|
