| Description |
317 pages : illustrations. |
| Series |
Annals of the American Academy of Political and Social Science,
0002-7162 ;
v. 616
|
|
Annals of the American Academy of Political and Social Science ; v. 616.
|
| Note |
"March 2008." |
| Bibliography |
Includes bibliographical references. |
| Contents |
Preface : public diplomacy in a changing world / Geoffrey Cowan and Nicholas J. Cull -- Moving from monologue to dialogue to collaboration : the three layers of public diplomacy / Geoffrey Cowan and Amelia Arsenault -- Public diplomacy : taxonomies and histories / Nicholas J. Cull -- Searching for a theory of public diplomacy / Eytan Gilboa -- The new public sphere : global civil society, communication networks, and global governance / Manual Castells -- Public diplomacy and soft power / Joseph S. Nye, Jr. -- Hard power, soft power, smart power / Ernest J. Wilson III -- Place branding : the state of the art / Peter van Ham -- New technologies and international broadcasting : reflections on adaptations and transformations / Monroe E. Price, Susan Hass, and Drew Margolin - Mapping the undefinable : some thoughts on the revelvance of exchange programs within international relations theory / Giles Scott-Smith -- International exchanges and the U.S. image / Nancy Snow -- Buena Vista solidarity and the axis of aid : Cuban and Venezuelan public diplomacy / Michael J. Bustamante and Julia E. Sweig -- Public diplomacy and the rise of Chinese soft power / Yiwei Wang -- Public diplomacy : sunrise of an academic field / Bruce Gregory. |
| Subject |
Diplomacy.
|
|
Diplomacy. |
|
Public relations and politics.
|
|
Public relations and politics. |
|
United States -- Foreign public opinion.
|
|
United States. |
|
United States -- Foreign relations.
|
|
International relations. |
| Added Author |
Cowan, Geoffrey.
|
|
Cull, Nicholas John.
|
|
American Academy of Political and Social Science.
|
| ISBN |
9781412966870 paper alkaline paper |
|
1412966876 paper alkaline paper |
|
9781412966863 cloth alkaline paper |
|
1412966868 cloth alkaline paper |
|
