The image of the library and information profession : how we see ourselves : an investigation : a report of an empirical study undertaken on behalf of IFLA's Round Table for the Management of Library Associations / by Hans Prins and Wilco de Gier with the assistance of Russell Bowden.
1 Introduction -- 2 Research assignment -- 2.1 The purpose of the study -- 2.2 Survey questions -- 2.3 Limitations of the study -- 3 Concepts -- 3.1 Image and identity -- 3.2 Corporate identity -- 3.3 Corporate image -- 3.4 Status and prestige -- 4 Causes of low status and poor image -- 4.1 Invisibility -- 4.2 Economics -- 4.3 Quality of service -- 4.4 Training -- 4.5 Profession -- 5 Survey methods -- 5.1 Operation -- 5.2 Response -- 5.3 Expert interviews -- 6 Results of interviews -- 6.1 Status and image problems
6.2 Causes of status and image problems6.3 Economic factors -- 6.4 Education -- 6.5 Profession -- 6.6 Visibility -- 6.7 Quality of service -- 6.8 Solutions -- 7 Results of survey -- 8 Conclusions -- Appendix 1: Questionnaire -- Appendix 2: Subjects for Interviews -- Appendix 3: Acknowledgements
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