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Author Stöckl, Hartmut, 1965-

Title Die Sprache im Bild, das Bild in der Sprache : zur Verknüpfung von Sprache und Bild im massenmedialen Text : Konzepte, Theorien, Analysemethoden / Hartmut Stöckl.

Publication Info. Berlin ; New York : Walter de Gruyter, [2004]
©2004

Item Status

Description 1 online resource (xiii, 421 pages) : illustrations.
Physical Medium polychrome
Description text file
Series Linguistik, Impulse & Tendenzen, 1612-8702 ; 3
Linguistik, Impulse & Tendenzen ; 3. 1612-8702
Bibliography Includes bibliographical references (pages 389-410) and index.
Summary Although many everyday texts include pictures that contribute to the meaning of the message as whole, the field of linguistics has only sporadically dealt with this sign modality. The book closes the gaps by presenting theories for justifying possible references between language and pictures, and offers practical explanations for these references by way of numerous examples from journalism and advertising.
Local Note eBooks on EBSCOhost EBSCO eBook Subscription Academic Collection - North America
Subject Visual communication.
Visual communication.
Mass media and language.
Mass media and language.
Mass media -- Semiotics.
Mass media -- Semiotics.
Genre/Form Electronic books.
Other Form: Print version: Stöckl, Hartmut, 1965- Sprache im Bild, das Bild in der Sprache. Berlin ; New York : Walter de Gruyter, ©2004 (DLC) 2004464218
ISBN 9783110201994 (electronic book)
3110201992 (electronic book)
9783110180275 (acid-free paper)
3110180278 (acid-free paper)
3110180278 (acid-free paper)