| Description |
1 online resource (xiii, 431 pages) : illustrations. |
| Physical Medium |
polychrome |
| Description |
text file |
| Series |
Series on technology management,
0219-9823 ;
v. 15
|
|
Series on technology management ; v. 15.
|
| Bibliography |
Includes bibliographical references and index. |
| Contents |
pt. 1. Generic factors influencing the diffusion of innovations -- pt. 2. Sector-specific dynamics of diffusion -- pt. 3. Prediction of future patterns of diffusion. |
| Summary |
Diffusion, or the widespread adoption of innovations, is a critical yet under-researched topic. There is a wide gap between development and successful adoption of an innovation. Therefore, a better understanding of why and how an innovation is adopted can help develop realistic management and business plans. Most books on this topic use a single-discipline approach to explain the diffusion of innovations. This book adopts a multi-disciplinary and managerial process approach to understanding and promoting the adoption of innovations, based on the latest research and practice. It will be of inte. |
| Local Note |
eBooks on EBSCOhost EBSCO eBook Subscription Academic Collection - North America |
| Subject |
Diffusion of innovations.
|
|
Diffusion of innovations. |
| Genre/Form |
Electronic books.
|
| Added Author |
Tidd, Joseph, 1960-
|
| Other Form: |
Print version: Gaining momentum. London : Imperial College Press ; Singapore ; Hackensack, NJ : Distributed by World Scientific Publishing, ©2010 9781848163546 (DLC) 2011280413 (OCoLC)619938515 |
| ISBN |
9781848163553 (electronic book) |
|
184816355X (electronic book) |
|
9781848163546 |
|
1848163541 |
|
