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Book
Author
Clankie, Shawn.
Title
A theory of genericization on brand name change / Shawn M. Clankie.
Publication Info.
Lewiston : E. Mellen, [2002]
©2002
Item Status
Location
Call No.
Status
OPAC Message
Public Note
Gift Note
Moore Stacks
P323.5 .C58 2002
Available
---
Description
vi, 224 pages ; 24 cm.
Series
Studies in onomastics ; v. 6
Studies in onomastics ; v. 6.
Bibliography
Includes bibliographical references (pages 213-222) and index.
Subject
Onomastics.
Onomastics.
Brand name products.
Brand name products.
Generic products.
Generic products.
ISBN
0773469559
077347725X SERIES
