| Description |
403 pages : illustrations ; 23 cm |
| Bibliography |
Includes bibliographical references and index. |
| Contents |
Sex and money -- Age of innocence? The early years. Smoke and leers : 1850-1900 -- Passion plays : 1900-1925 -- Show and sell : 1925-1650 -- Intimate intimations : 1950-1975 -- Reaching maturity? Contemporary campaigns. Packaged goods : intimates and underwear -- Designer desire : jeans -- Arousing aspirations : lifestyle apparel and high-fashion -- Aromatic aphrodisiacs : fragrance -- Prurient potions : beer, spirits, soft drinks, and coffee -- One degree of separation : condoms, videos, and VD -- PC envy : internet advertising and beyond. |
| Subject |
Sex in advertising.
|
|
Sex in advertising. |
| ISBN |
1591020859 paperback |
|
