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book
BookPrinted Material
Author Balter, Dave.

Title Grapevine : the new art of word-of-mouth marketing / Dave Balter and John Butman.

Publication Info. New York : Portfolio, 2005.

Item Status

Location Call No. Status OPAC Message Public Note Gift Note
 Moore Stacks  HF5827.95 .B35 2005    Available  ---
Description viii, 214 pages ; 26 cm
Note Includes index.
Subject Word-of-mouth advertising.
Word-of-mouth advertising.
Viral marketing.
Viral marketing.
Mond-tot-mondreclame.
Added Author Butman, John.
ISBN 1591841100