Description |
1 online resource (xiv, 301 pages) : illustrations. |
Physical Medium |
polychrome |
Description |
text file |
Series |
Yale Agrarian Studies series
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Yale agrarian studies.
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Contents |
Frontmatter -- CONTENTS -- PREFACE -- INTRODUCTION: CONVENTIONALIZATION, BIFURCATION, AND SOCIAL RELATIONSHIPS ON THE SMALL ORGANIC FARM -- PART I: The Market -- 1. MAKING SENSE OF ORGANICS: A BRIEF HISTORY -- 2. ORGANIC HITS THE MAINSTREAM -- 3. WHY SUPERMARKET ORGANIC MATTERS -- PART II: The Land -- PRELUDE: A SENSE OF PLACE -- 4. AMID THE CHARD: CULTIVATING THE DIVERSE LANDSCAPES AND PRACTICES OF A NEW ENGLAND ORGANIC FARM -- 5. WHO FARMS? -- 6. A SEA OF BROWN BAGS AND THE ORGANIC LABEL: ORGANIC MARKETING STRATEGIES IN PRACTICE -- 7. NO-NONSENSE ORGANIC: NEGOTIATING EVERYDAY CONCERNS ABOUT THE ENVIRONMENT, HEALTH, AND THE AESTHETICS OF FARMING -- CONCLUSION: AN ALTERNATIVE AGRICULTURE FOR OUR TIME -- APPENDIX: METHOD AND APPROACH -- REFERENCES -- INDEX. |
Summary |
An exploration of the lived experience of small-scale organic farmers in New England that unpacks how they balance their ideals with economic realities In recent years, the popularity of organically grown produce has exploded. In 2014, organic fruits and vegetables accounted for 12% of all produce sales in the United States, with 9 billion in consumer sales reported for 2015. As a federally recognized niche market within the agricultural mainstream, organic farming is increasingly on display in American grocery stores. Yet the organic food most Americans consume today is produced by an industrial food system at odds with the practices and ideals of small-scale farmers. Taking an ethnographic approach, the fieldwork by Connor Fitzmaurice and Brian Gareau at a small New England organic farm sheds light on how farmers navigate the difficult terrain between practices of sustainability and the economic realities of contemporary agriculture. Drawing on extensive research, Fitzmaurice and Gareau examine the historical context, complexities, and viability of nonconventional organic farming practices: practices that seek to balance ecology and community with the business of agriculture. |
Bibliography |
Includes bibliographical references (pages 267-288) and index. |
Local Note |
eBooks on EBSCOhost EBSCO eBook Subscription Academic Collection - North America |
Subject |
Organic farming -- Social aspects.
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Organic farming -- Social aspects. |
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Organic farming. |
Genre/Form |
Electronic books.
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Added Author |
Gareau, Brian J., 1973- author.
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Other Form: |
Print version: Fitzmaurice, Connor J. Organic futures. [Place of publication not identified] : Yale University Press, 2016 0300199457 (OCoLC)945719054 |
ISBN |
9780300224856 (electronic book) |
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0300224850 (electronic book) |
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0300199457 |
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9780300199451 |
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