Description |
1 online resource : illustrations |
Bibliography |
Includes bibliographical references and index. |
Contents |
Culture : the nearly perfect competitive weapon -- Culture engages employees -- How culture drives performance : follow the money -- Why some organizations engage employees (and customers) better than others -- How effective cultures are sustained -- Culture, engagement, and work from anywhere -- Change the culture -- Lead for competitive advantage through culture. |
Summary |
"There's a famous saying from Peter Drucker, that "culture eats strategy for breakfast." However, there's a contrary assertion in management circles that strategy is "hard," while culture is "soft." The impact of a strategy on growth and profit can be measured, quantified, analyzed to the finest detail; while that of a culture cannot, as it is supposedly more flexible, subjective, and difficult to assess in detail. If you get the core values shared by everyone right, the rest will take care of itself. A strong culture helps assure good performance. Changing an organization's culture takes a very long time. In this book, Heskett asserts that all of these claims are essentially wrong. Culture is not soft, and its impact on profit and long-term competitive success can be quantified. Too many efforts to change a culture peter out after an initial push to identify values shared by everyone in the organization. A strong culture can support very good performance in some organizations, but can cause poor performance in others if it reinforces bad habits. But with the proper leadership, culture change can be engineered in months, not years, and certainly within a CEO's tenure. Utilizing case studies, stories of management in action, and carefully constructed numbers, this book explores the importance of culture in providing a base for strategic change"-- Provided by publisher. |
Local Note |
eBooks on EBSCOhost EBSCO eBook Subscription Academic Collection - North America |
Subject |
Corporate culture.
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Organizational behavior.
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Organizational effectiveness.
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BUSINESS & ECONOMICS / Strategic Planning |
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Corporate culture |
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Organizational behavior |
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Organizational effectiveness |
Added Author |
Kotter, John P., 1947- writer of foreword.
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Other Form: |
Print version: Heskett, James L. Win from within. New York : Columbia University Press, [2022] 9780231203005 (DLC) 2021021955 (OCoLC)1247826741 |
ISBN |
9780231554824 electronic book |
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0231554826 electronic book |
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9780231203005 hardcover |
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