| Description |
1 online resource (318 pages). |
| Physical Medium |
polychrome |
| Description |
text file |
| Series |
Advances in Culture, Tourism and Hospitality Research ; v. 12
|
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Advances in culture, tourism and hospitality research.
|
| Contents |
Front Cover; Tourism and Hospitality Management; Copyright Page; Contents; List of Contributors; About the Editors; Editorial Board; Introduction; Part I -- Tourism Management; Part II -- Hospitality Management; Part III -- Tourism Education and Training; References; Part I: Tourism Management; Chapter 1 European Quality Award Winning Companies: A Situational Analysis; Introduction; Theoretical Considerations; Method; Findings; Conclusion and Implications; Acknowledgements; References; Chapter 2 Service Collaboration between Healthcare Service Providers and Tourism Agencies; Introduction. |
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Theoretical ConsiderationsMethod; Findings; The Motivation for Strategic Collaboration; High Customer Orientation; Strategic Move; Contributory Effort to National Agenda; Conclusion and Implications; References; Chapter 3 The Transit Tourists in Hong Kong; Introduction; Theoretical Considerations; Air Transport and Tourism; Transit Tourism as an Urban Tourism Phenomenon; Definition of Transit Passengers; Method; Findings; Discussion; Conclusion and Implications; Acknowledgments; References; Chapter 4 An Actor Network Perspective of Tourism Open Data; Introduction; Theoretical Considerations. |
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MethodFindings; Conclusion and Implications; Acknowledgments; References; Appendix; Chapter 5 Marketing of Tourism Products through the Russian Social Media Channel VKontakte; Introduction; Theoretical Considerations; Social Media in Russia; Groups in Social Media; Findings; Changes in the Number of Members; Discussion Topics; Groups in VK Connected to Tourism to the Republic of Karelia; Discussion Topics; Conclusion and Implications; Acknowledgments; References; Chapter 6 Key Stakeholders in Cruise Traffic: An Application to Spanish Cruise Ports; Introduction; Theoretical Considerations. |
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MethodFindings; Conclusion and Implications; References; Chapter 7 Revenue Management: Profit Optimisation for Hong Kong Travel Agencies; Introduction; Shrinking Margins of Small- and Medium-Sized Enterprises; Requirements for RM in Travel Agencies; RM -- The Basics; Profit Optimisation Strategies for Hong Kong Travel Agencies; Perishable Inventory; Predictable Demand; Segmentation; Reservation Made in Advance; Limited Capacity; Appropriate Cost and Pricing Structure; Conclusions and Implications; References; Part II: Hospitality Management; Chapter 8 Diffusion Patterns in Loyalty Programs. |
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IntroductionTheoretical Considerations; Method; Findings; Conclusion and Implications; References; Chapter 9 Surprise, Hospitality, and Customer Delight in the Context of Hotel Services; Introduction; Literature Review; Hospitality; Surprise; Delight; Methodology; Results; Hospitality as Mediating Variable between Surprise and Customer Delight; Hospitality as Moderating Variable between Surprise and Customer Delight; Discussion; The Relationship between Surprise Service Experience and Customer Delight in the Context of Hotel Services. |
| Note |
Hospitality Moderates the Relationship between Surprise and Customer Delight. |
| Summary |
The book addresses topics such as tourism education and its development in the latter part of the twentieth century, taking "tourism" to be a broader field than "hospitality." |
| Bibliography |
Includes bibliographical references. |
| Local Note |
eBooks on EBSCOhost EBSCO eBook Subscription Academic Collection - North America |
| Subject |
Tourism -- Management.
|
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Tourism -- Management. |
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Hospitality industry -- Management.
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Hospitality industry -- Management. |
| Genre/Form |
Electronic books.
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Electronic books.
|
| Added Author |
Kozak, Nazmi.
|
| Other Form: |
Print version: Kozak, Metin. Tourism and Hospitality Management. Bingley : Emerald Group Publishing Limited, ©2016 |
| ISBN |
9781786357137 (electronic book) |
|
1786357135 (electronic book) |
|
9781786357144 |
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1786357143 |
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