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001    ocm44420589 
005    20060111154938.0 
008    000608t20002000nyua          001 0 eng   
010       00055109 
015    GBA1-32717 
020    0684855550 
035    (OCoLC)ocm44420589 
035    403656 
040    DLC|beng|cDLC|dUKM|dCFU 
042    pcc 
049    RIDM 
050 00 HF5415|b.C5277 2000 
082 00 658.8|221 
090    HF5415 .C5277 2000 
100 1  Clancy, Kevin J.,|d1942-|0https://id.loc.gov/authorities/
       names/n91104375 
245 10 Counterintuitive marketing :|bachieve great results using 
       uncommon sense /|cKevin J. Clancy and Peter C. Krieg. 
264  1 New York :|bFree Press,|c[2000] 
264  4 |c©2000 
300    xiii, 350 pages :|billustrations ;|c24 cm 
336    text|btxt|2rdacontent 
337    unmediated|bn|2rdamedia 
338    volume|bnc|2rdacarrier 
500    Includes index. 
505 2  Revolutionaries, pioneers, and cowboys: how testosterone 
       drives American business -- Counterintuitive thinking 
       behind great marketing strategies -- Implementing 
       counterintuitive marketing programs. 
650  0 Marketing.|0https://id.loc.gov/authorities/subjects/
       sh85081333 
650  7 Marketing.|2fast|0https://id.worldcat.org/fast/1010167 
700 1  Krieg, Peter C.,|d1951-|0https://id.loc.gov/authorities/
       names/n00089344 
856 42 |3Contributor biographical information|uhttp://www.loc.gov
       /catdir/bios/simon051/00055109.html 
856 42 |3Publisher description|uhttp://www.loc.gov/catdir/
       description/simon031/00055109.html 
901    MARCIVE 20231220 
935    403656 
994    C0|bRID