LEADER 00000cam a2200493 a 4500 
001    ocn430051379 
005    20100628110610.0 
008    070713s2009    nyua     b    001 0 eng   
010      2009038262 
020    9781591843061 
020    1591843065 
035    (OCoLC)ocn430051379 
035    487916 
040    DLC|beng|cDLC|dYDX|dYDXCP|dRID 
049    RIDM 
050 00 HD30.29|b.R625 2009 
082 00 658.4/03|222 
090    HD30.29 .R625 2009 
100 1  Roam, Dan.|0https://id.loc.gov/authorities/names/
       n2007049204 
245 14 The back of the napkin :|bsolving problems and selling 
       ideas with pictures /|cDan Roam. 
250    Expanded ed., 1st ed. 
264  1 New York :|bPortfolio,|c2009. 
300    xv, 282 pages :|billustrations ;|c21 cm 
336    text|btxt|2rdacontent 
337    unmediated|bn|2rdamedia 
338    volume|bnc|2rdacarrier 
504    Includes bibliographical references and index. 
505 0  I: Introductions : anytime, anyone, anywhere: solving 
       problems with pictures -- A whole new way of looking at 
       business -- Which problems, which pictures, and who is 
       "we"? -- A gamble we can't lose: the four steps of visual 
       thinking -- II: Discovering ideas : looking better, seeing
       sharper, imagining further: tools and rules for good 
       visual thinking -- No thanks, just looking -- The six ways
       of seeing -- The sqvid: a practical lesson in applied 
       imagination -- Frameworks for showing -- III: Developing 
       ideas : the visual thinking MBA: putting visual thinking 
       to work -- Showing and the visual thinking MBA -- Who are 
       our customers? : pictures that solve a who/what problem --
       How many are buying? : pictures that solve a how much 
       problem -- Where is our business? : pictures that solve a 
       where problem -- When can we fix things? : pictures that 
       solve a when problem -- How can we improve our business? :
       pictures that solve a how problem -- Why should we even 
       bother? : pictures that solve a why problem -- IV: Selling
       ideas : it's showtime -- Everything I know about business 
       I learned in show-and-tell -- Drawing conclusions. 
650  0 Problem solving|0https://id.loc.gov/authorities/subjects/
       sh85107109|xAudio-visual aids.|0https://id.loc.gov/
       authorities/subjects/sh99002410 
650  0 Management|0https://id.loc.gov/authorities/subjects/
       sh85080336|xAudio-visual aids.|0https://id.loc.gov/
       authorities/subjects/sh99002410 
650  0 Visualization.|0https://id.loc.gov/authorities/subjects/
       sh85143939 
650  0 Creative ability in business.|0https://id.loc.gov/
       authorities/subjects/sh85033838 
650  7 Problem solving|xAudio-visual aids.|2fast|0https://
       id.worldcat.org/fast/1077892 
650  7 Problem solving.|2fast|0https://id.worldcat.org/fast/
       1077890 
650  7 Management|xAudio-visual aids.|2fast|0https://
       id.worldcat.org/fast/1007146 
650  7 Management.|2fast|0https://id.worldcat.org/fast/1007141 
650  7 Visualization.|2fast|0https://id.worldcat.org/fast/1168121
650  7 Creative ability in business.|2fast|0https://
       id.worldcat.org/fast/882438 
901    MARCIVE 20231220 
935    487916 
994    C0|bRID