LEADER 00000cam a2200613Ii 4500 001 ocn907255159 003 OCoLC 005 20200110051650.1 006 m o d 007 cr ||||||||||| 008 141220s2014 flu ob 001 0 eng d 020 9781622876471|q(electronic book) 020 1622876474|q(electronic book) 020 |z9781622876488 020 |z9781622876631 035 (OCoLC)907255159 040 YDXCP|beng|cYDXCP|dOCLCQ|dN$T|dOCLCF|dS9I|dSTF 049 RIDW 050 4 HD2755.5|b.T53 2014 072 7 BUS|x070000|2bisacsh 082 04 338.88|223 090 HD2755.5|b.T53 2014 100 1 Thain, Greg,|d1954-|0https://id.loc.gov/authorities/names/ n2012030273|eauthor. 245 10 FMCG :|bthe power of fast-moving consumer goods /|cGreg Thain and John Bradley. 246 3 Fast moving consumer goods 246 30 Power of fast-moving consumer goods 264 1 Sarasota, FL :|bFirst Edition Design Publishing,|c2014. 300 1 online resource 336 text|btxt|2rdacontent 337 computer|bc|2rdamedia 338 online resource|bcr|2rdacarrier 347 data file|2rda 504 Includes bibliographical references and index. 588 0 Online resource; title from PDF title page (EBSCO, viewed May 25, 2017) 590 eBooks on EBSCOhost|bEBSCO eBook Subscription Academic Collection - North America 650 0 International business enterprises.|0https://id.loc.gov/ authorities/subjects/sh85067372 650 0 Consumer goods.|0https://id.loc.gov/authorities/subjects/ sh88006884 650 0 Brand name products.|0https://id.loc.gov/authorities/ subjects/sh85016403 650 0 Marketing.|0https://id.loc.gov/authorities/subjects/ sh85081333 650 0 Consumer behavior.|0https://id.loc.gov/authorities/ subjects/sh87006429 650 7 International business enterprises.|2fast|0https:// id.worldcat.org/fast/976774 650 7 Consumer goods.|2fast|0https://id.worldcat.org/fast/876326 650 7 Brand name products.|2fast|0https://id.worldcat.org/fast/ 837883 650 7 Marketing.|2fast|0https://id.worldcat.org/fast/1010167 650 7 Consumer behavior.|2fast|0https://id.worldcat.org/fast/ 876238 655 4 Electronic books. 700 1 Bradley, John,|d1957-|0https://id.loc.gov/authorities/ names/nb2011032757|eauthor. 856 40 |uhttps://rider.idm.oclc.org/login?url=http:// search.ebscohost.com/login.aspx?direct=true&scope=site& db=nlebk&AN=826904|zOnline eBook via EBSCO. Access restricted to current Rider University students, faculty, and staff. 856 42 |3Instructions for reading/downloading the EBSCO version of this eBook|uhttp://guides.rider.edu/ebooks/ebsco 901 MARCIVE 20231220 948 |d20200122|cEBSCO|tEBSCOebooksacademic NEW 12-21,1-17 11948|lridw 994 92|bRID