LEADER 00000nam a2200937   4500 
001    BEP9781951527877 
003    BEP 
005    20190417111955.0 
006    m    eo  d         
007    cr cn |||m|||a 
008    190417s2020    nyu    fo     001 0 eng d 
020    9781951527877|qe-book 
020    |z9781951527822|qprint 
035    (OCoLC)1153462904 
035    (CaBNVSL)slc00000454 
040    CaBNVSL|beng|erda|cCaBNVSL|dCaBNVSL 
049    RIDW 
050  4 HF5415.1265|b.M57 2020eb 
082 04 658.8/72|223 
090    HF5415.1265|b.M57 2020eb 
100 1  Mishra, Shishir,|eauthor. 
245 10 From starting small to winning big :|bthe definitive 
       digital marketing guide for startup entrepreneurs /
       |cShishir Mishra. 
250    First edition. 
264  1 New York, New York (222 East 46th Street, New York, NY 
       10017) :|bBusiness Expert Press,|c2020. 
300    1 online resource (xiii, 139 pages). 
336    text|btxt|2rdacontent 
337    computer|bc|2rdamedia 
338    online resource|bcr|2rdacarrier 
340    |gpolychrome|2rdacc 
347    text file|2rdaft 
490 1  Entrepreneurship and small business management collection,
       |x1946-5661 
500    Includes index. 
505 0  Chapter 1. Fundamentals of digital marketing -- Chapter 2.
       Website design: tips and tricks -- Chapter 3. Content 
       marketing strategy -- Chapter 4. Search engine 
       optimization -- Chapter 5. Social media marketing -- 
       Chapter 6. Google analytics -- Chapter 7. Search engine 
       marketing -- Chapter 8. Online reputation management. 
506    Access restricted to authorized users and institutions. 
520 3  Digital marketing guide for start-up entrepreneurs is a 
       practical, step-by-step guide that will help budding 
       entrepreneurs in setting up and executing their digital 
       marketing strategy from scratch to achieve the goals they 
       have set for their start-ups. Topics covered in this book 
       include search engine optimization, content marketing, 
       social media marketing, search engine marketing, and 
       online reputation management are essential for 
       entrepreneurs to learn and master for the success of their
       start-up. 
530    Also available in print. 
538    Mode of access: World Wide Web. 
538    System requirements: Adobe Acrobat reader. 
561    Purchased with the Phippen Library Fund. 
588    Description based on PDF viewed 05/07/2020. 
650  0 Internet marketing.|0https://id.loc.gov/authorities/
       subjects/sh95005028 
650  0 Marketing|xData processing.|0https://id.loc.gov/
       authorities/subjects/sh2008107427 
650  0 Social media|0https://id.loc.gov/authorities/subjects/
       sh2006007023|xMarketing.|0https://id.loc.gov/authorities/
       subjects/sh99005342 
650  0 Success in business.|0https://id.loc.gov/authorities/
       subjects/sh85129589 
650  7 Internet marketing.|2fast|0https://id.worldcat.org/fast/
       977272 
650  7 Marketing|xData processing.|2fast|0https://id.worldcat.org
       /fast/1010187 
650  7 Social media.|2fast|0https://id.worldcat.org/fast/1741098 
650  7 Marketing.|2fast|0https://id.worldcat.org/fast/1010167 
650  7 Success in business.|2fast|0https://id.worldcat.org/fast/
       1137062 
650  7 Social media.|2homoit|0https://homosaurus.org/v3/
       homoit0001321 
653    Digital marketing for startups. 
653    Internet marketing. 
653    Digital marketing strategy. 
653    Search engine optimization. 
653    Google Ads. 
653    Social media marketing. 
653    Content marketing. 
653    Facebook Ads. 
653    Google Ads Twitter Ads. 
653    SEO. 
653    Google Adwords. 
653    Google Analytics. 
653    ORM. 
653    Website design fundamentals. 
653    Digital marketing basics. 
653    Online reputation management. 
653    On-page optimization. 
653    On-page SEO. 
653    Backlinking techniques. 
653    Off-page SEO. 
653    Technical SEO. 
653    Linkedin Ads. 
655  0 Electronic books. 
776 08 |iPrint version:|z9781951527822 
830  0 Entrepreneurship and small business management collection.
       |0https://id.loc.gov/authorities/names/no2009194927|x1946-
       5661 
856 40 |uhttps://rider.idm.oclc.org/login?url=https://
       portal.igpublish.com/iglibrary/search/BEPB0000979.html
       |zOnline ebook via BEP. Access restricted to current Rider
       University students, faculty, and staff. 
901    MARCIVE 20231220 
948    |d20220401|tBEP reload 277|lridw 
948    |d20210525|cBEP|tBEP2021initial 229|lridw