LEADER 00000cam a2200721Ka 4500 001 ocn727739515 003 OCoLC 005 20160527041642.7 006 m o d 007 cr cnu---unuuu 008 110531s2011 cau ob s001 0 eng d 019 723107356|a763404614 020 9780520948907|qelectronic book 020 0520948904|qelectronic book 020 |z9780520256538 020 |z0520256530 020 |z9780520268289 020 |z0520268288 035 (OCoLC)727739515|z(OCoLC)723107356|z(OCoLC)763404614 037 22573/cttt5nzh|bJSTOR 037 38CE8D9F-3B69-4CA4-A6EE-4E0D87469773|bOverDrive, Inc. |nhttp://www.overdrive.com 040 N$T|beng|epn|cN$T|dYDXCP|dEBLCP|dMHW|dE7B|dCDX|dFN4|dOCLCQ |dTEFOD|dREDDC|dOCLCQ|dTEFOD|dJSTOR|dDEBSZ|dOCLCF|dOCLCA |dOCLCQ|dOCLCO|dCNCGM|dDKDLA|dTR7RH|dTEFOD 043 n-us--- 049 RIDW 050 4 HQ1064.U5|bL94 2011eb 072 7 SEL|x005000|2bisacsh 072 7 MED035000|2bisacsh 082 04 306.3/80973|222 090 HQ1064.U5|bL94 2011eb 100 1 Lynch, Frederick R.|0https://id.loc.gov/authorities/names/ n88258029 245 10 One nation under AARP :|bthe fight over medicare, social security, and America's future /|cFrederick R. Lynch. 264 1 Berkeley, Calif. ;|aLondon, England :|bUniversity of California Press,|c[2011] 264 4 |c©2011 300 1 online resource (x, 275 pages) 336 text|btxt|2rdacontent 337 computer|bc|2rdamedia 338 online resource|bcr|2rdacarrier 340 |gpolychrome|2rdacc 347 text file|2rdaft 504 Includes bibliographical references (pages 215-261) and index. 505 0 Introduction: not going quietly -- Boomer basics: generation, culture, demographics -- Old age in a new society -- Boomers senior power potential: consensus, convergence or "do your own thing"? -- Crash landing for a self-critical generation -- Not your father's AARP : Bill Novelli builds a new boomer brand -- AARP turns 50: the healthcare reform battle -- You can't always get what you want: me, we, or AARP? 520 This book provides a fresh and even-handed account of the newly modernized AARP (formerly the American Association of Retired Persons)--the 40-million member insurance giant and political lobby that continues to set the national agenda for Medicare and Social Security. Frederick R. Lynch addresses AARP's courtship of 78 million aging baby boomers and the possibility of harnessing what may be the largest ever senior voting bloc to defend threatened cutbacks to Social Security, Medicare, and under-funded pension systems. Based on years of research, interviews with key strategists, and analyses of. 588 0 Print version record. 590 eBooks on EBSCOhost|bEBSCO eBook Subscription Academic Collection - North America 610 20 American Association of Retired Persons.|0https:// id.loc.gov/authorities/names/n79113955 610 27 American Association of Retired Persons.|2fast|0https:// id.worldcat.org/fast/537398 650 0 Senior power|0https://id.loc.gov/authorities/subjects/ sh85120027|zUnited States.|0https://id.loc.gov/authorities /names/n78095330-781 650 0 Older people|xPolitical activity|0https://id.loc.gov/ authorities/subjects/sh85002119|zUnited States.|0https:// id.loc.gov/authorities/names/n78095330-781 650 0 Baby boom generation|zUnited States.|0https://id.loc.gov/ authorities/subjects/sh2007101772 650 7 Senior power.|2fast|0https://id.worldcat.org/fast/1112520 650 7 Older people|xPolitical activity.|2fast|0https:// id.worldcat.org/fast/1199121 650 7 Baby boom generation.|2fast|0https://id.worldcat.org/fast/ 824987 651 7 United States.|2fast|0https://id.worldcat.org/fast/1204155 655 0 Electronic books. 655 4 Electronic books. 776 08 |iPrint version:|aLynch, Frederick R.|tOne nation under AARP.|dBerkeley, Calif. ; London, England : University of California Press, ©2011|z9780520256538|w(DLC) 2010037306 |w(OCoLC)662154700 856 40 |uhttps://rider.idm.oclc.org/login?url=http:// search.ebscohost.com/login.aspx?direct=true&scope=site& db=nlebk&AN=365141|zOnline eBook. Access restricted to current Rider University students, faculty, and staff. 856 42 |3Instructions for reading/downloading this eBook|uhttp:// guides.rider.edu/ebooks/ebsco 901 MARCIVE 20231220 948 |d20160616|cEBSCO|tebscoebooksacademic|lridw 994 92|bRID