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BookPrinted Material
Author Davenport, Thomas H., 1954- author.

Title Competing on analytics : the new science of winning / by Thomas H. Davenport and Jeanne G. Harris.

Publication Info. ©2017
Boston, Massachusetts : Harvard Business Review Press, [2017]

Item Status

Location Call No. Status OPAC Message Public Note Gift Note
 Moore Stacks  HD38.7 .D38 2017    Available  ---
Edition Updated, with a new introduction.
Description ix, 295 pages : illustrations ; 25 cm
Occupation/field of activity: occ University and college faculty members
Bibliography Includes bibliographical references (pages 265-277) and index.
Summary Leading companies are doing more than just collecting and storing data in large quantities--they're now driving their competitive strategies based on data-driven insights. And achieving impressive results: Identifying the most profitable customers, accelerating product innovation, optimizing supply chains and pricing, and leveraging the true drivers of financial performance. The secret weapon? Analytics--sophisticated quantitative and statistical analysis and predictive modeling supported by data-savvy leaders and powerful information technology. In Competing on Analytics, Davenport and Harris explain how analytics are transforming the basis of competition in industry after industry. They show how organizations as diverse as Procter & Gamble, Capital One, CEMEX, and the Boston Red Sox are using these tools to outperform rivals, by applying analytics to finance, manufacturing, R & D, HR, and with customers and suppliers. Presenting a practical framework of the five stages of analytical competition, this book provides managers with the road map for becoming an analytical competitor. -- Provided by publisher.
Contents Foreword / by David Abney, CEO, UPS -- Introduction. Four eras in ten years. Part 1. The nature of analytical competition. The nature of analytical competition : using analytics to build a distinctive capability ; What makes an analytical competitor? : defining the common key attributes of such companies ; Analytics and business performance : transforming the ability to compete on analytics into a lasting competitive advantage ; Competing on analytics with internal processes : financial, M & A, operations, R & D, and human resource applications ; Competing on analytics with external processes : customer and supplier applications -- Part 2. Building an analytical capability. A roadmap to enhanced analytical capabilities : progressing through the five stages of analytical maturity ; Managing analytical people : cultivating the scarce ingredient that makes analytics work ; The architecture of analytics and big data : aligning a robust technical environment with business strategies ; The future of analytical competition : approaches driven by technology, human factors, and business strategy.
Subject Business intelligence.
Data mining.
Business intelligence.
Data mining.
Added Author Harris, Jeanne G., author.
Other Editions: Revision of: Davenport, Thomas H., 1954- Competing on analytics. Boston, Mass. : Harvard Business School Press, ©2007 9781422103326 (DLC) 2006035422 (OCoLC)74649067
ISBN 1633693724 (hardcover alkaline paper)
9781633693722 (hardcover alkaline paper)
Standard No. 99976167726