LEADER 00000cam a22003738a 4500 
001    ocm26672518 
008    920904s1993    ilu      b    001 0 eng   
010       92034249 
035    (OCoLC)26672518 
040    DLC|beng|cDLC|dIAF 
049    RIDM 
050 00 HF5415.3|b.D88 1993 
082 00 658.8/12|220 
090    HF5415.3 .D88 1993 
100 1  Dutka, Alan F.|0https://id.loc.gov/authorities/names/
       n88009093 
245 10 AMA handbook for customer satisfaction :|bresearch, 
       planning, and implementation /|cAlan Dutka. 
263    9310 
264  1 Chicago, Ill. :|bAmerican Marketing Association ;
       |aLincolnwood, Ill., U.S.A. :|bNTC Business Books,|c1993. 
300    viii, 231 pages :|billustrations ;|c24 cm 
336    text|btxt|2rdacontent 
337    unmediated|bn|2rdamedia 
338    volume|bnc|2rdacarrier 
504    Includes bibliographical references and index. 
650  0 Consumers|xResearch.|0https://id.loc.gov/authorities/
       subjects/sh85031493 
650  0 Consumer satisfaction|0https://id.loc.gov/authorities/
       subjects/sh85031490|xResearch.|0https://id.loc.gov/
       authorities/subjects/sh2002006576 
650  7 Consumers|xResearch.|2fast|0https://id.worldcat.org/fast/
       876427 
650  7 Consumer satisfaction|xResearch.|2fast|0https://
       id.worldcat.org/fast/876407 
650  7 Consumer satisfaction.|2fast|0https://id.worldcat.org/fast
       /876403 
901    MARCIVE 20231220 
935    273020 
948    |d20220526|cMH|tcr 035-9project