LEADER 00000pam a2200553 a 4500 
001    ocm29255822 
005    20100325170207.0 
008    931015t19941994nyu      b    001 0 eng   
010    93040818 
015    GB94-16096 
020    0070561532|qacid-free, recycyled paper|c$24.95 
035    (OCoLC)29255822 
035    280961 
040    DLC|beng|cDLC|dUKM 
043    n-us--- 
049    RID+ 
050 00 HD59.6.U6|bS37 1994 
090    HD59.6.U6 S37 1994 
100 1  Schreiber, Alfred L.|0https://id.loc.gov/authorities/names
       /n93101818 
245 10 Lifestyle and event marketing :|bbuilding the new customer
       partnership /|cAlfred L. Schreiber, with Barry Lenson. 
246 3  Lifestyle & event marketing 
264  1 New York :|bMcGraw-Hill,|c[1994] 
264  4 |c©1994 
300    xvi, 263 pages ;|c24 cm 
336    text|btxt|2rdacontent 
337    unmediated|bn|2rdamedia 
338    volume|bnc|2rdacarrier 
500    Spine title: Lifestyle & event marketing. 
504    Includes bibliographical references (pages 249-258) and 
       index. 
561    The Suplee Business Collection honors the memory of Frank 
       E. Suplee '30, 1910-1991. Established by his wife, Mary T.
       Suplee, and daughter, Katherine A. Suplee, December 1991. 
650  0 Corporations|xPublic relations|0https://id.loc.gov/
       authorities/subjects/sh85108765|zUnited States.|0https://
       id.loc.gov/authorities/names/n78095330-781 
650  0 Issues management|0https://id.loc.gov/authorities/subjects
       /sh85068746|zUnited States.|0https://id.loc.gov/
       authorities/names/n78095330-781 
650  0 Advocacy advertising|0https://id.loc.gov/authorities/
       subjects/sh85001211|zUnited States.|0https://id.loc.gov/
       authorities/names/n78095330-781 
650  0 Corporate sponsorship|0https://id.loc.gov/authorities/
       subjects/sh88003291|zUnited States.|0https://id.loc.gov/
       authorities/names/n78095330-781 
650  0 Customer relations|0https://id.loc.gov/authorities/
       subjects/sh85034963|zUnited States.|0https://id.loc.gov/
       authorities/names/n78095330-781 
650  7 Corporations|xPublic relations.|2fast|0https://
       id.worldcat.org/fast/879905 
650  7 Issues management.|2fast|0https://id.worldcat.org/fast/
       980372 
650  7 Advocacy advertising.|2fast|0https://id.worldcat.org/fast/
       797980 
650  7 Corporate sponsorship.|2fast|0https://id.worldcat.org/fast
       /879716 
650  7 Customer relations.|2fast|0https://id.worldcat.org/fast/
       885533 
651  7 United States.|2fast|0https://id.worldcat.org/fast/1204155
653 0  Business|aPublic relations 
653 0  United States 
700 1  Lenson, Barry.|0https://id.loc.gov/authorities/names/
       n93101820 
901    MARCIVE 20231220 
935    280961