| Description |
1 online resource (xii, 336 pages) : illustrations |
|
Bibliography |
| Physical Medium |
polychrome |
| Description |
text file |
| Bibliography |
Includes bibliographical references and index. |
| Contents |
6 e-Service Environment Impacts of Web Interface Characteristics on Consumers' Online Shopping BehaviorPart II Business Opportunities and Strategies; 7 Smart Versus Dumb Service Strategies A Framework for e-Business Intensity; 8 Real-Time Marketing in e-Services; 9 A Survey of Recommendation Systems in Electronic Commerce; 10 The Wireless Rules for e-Service Critical Issues for Managers and Researchers; Part III Public-Sector Opportunities; 11 e-Learning Fifth-Generation Learning and Its Impact on. |
| Summary |
This text provides a collection of different perspectives on ''e-Service'' and a unified framework to understand it. It focuses on: the customer-technology interface; e-Service business opportunities and strategies; and public sector e-Service opportunities. |
| Local Note |
eBooks on EBSCOhost EBSCO eBook Subscription Academic Collection - North America |
| Subject |
Electronic commerce.
|
|
Electronic commerce. |
|
Customer services.
|
|
Customer services. |
| Genre/Form |
Electronic books.
|
|
Computer network resources.
|
|
Electronic books.
|
| Added Author |
Rust, Roland T.
|
|
Kannan, P. K.
|
| Added Title |
EService : new directions in theory and practice |
| ISBN |
9781315291277 (electronic book) |
|
1315291274 (electronic book) |
|
076562009X |
|
9780765620095 |
|
9780765608062 |
|
0765608065 |
|
1280934166 |
|
9781280934162 |
|
